Social Media Executive

2 weeks ago


Coimbatore Tamil Nadu, India Dakshina Foundation Full time

We are looking for a Social Media Executive who is responsible for developing and implementing a comprehensive social media strategy to increase brand awareness and skyrocket our program bookings. This includes managing and updating oraganisation’s social media accounts, creating and curating original written and visual content, and engaging with social media followers. They should have experience with paid advertising on various platforms including Google, Facebook, Instagram, LinkedIn and Twitter etc.

Key Responsibilities:
1) Develop and execute a social media strategy that aligns with goals.

2) Create & curate original and engaging content for social media platforms.

3) Manage and schedule social media posts across all platforms.

4) Build and maintain a strong online presence for the brand.

5) Engage with social media followers and respond to comments and messages in a timely manner.

6) Monitor and analyze social media metrics to evaluate the success of campaigns and adjust strategy accordingly.

7) Collaborate with other teams to ensure brand consistency.

8) Manage foundation’s website and constantly update & improve its performance.

9) Planning, creating and executing paid ad campaigns on various platforms.

10) Create effective Landing Pages for the campaigns.

11) Reporting, analyzing and providing insights on the effectiveness of campaigns

12) Continuously working on the improvement of campaign results

13) Collaborating with the creative team to design effective ads

14) Stay up-to-date with the latest social media trends and tools

The person should have experience in social media management, execution of paid advertising campaigns on all platforms. As well as an understanding of SEO and web traffic metrics, as well as experience with marketing automation tools and analytics softwares. The person should be a good communicator and able to work in a team.

**Salary**: ₹12,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

**Experience**:

- Social media marketing: 1 year (preferred)



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