Public Relation Officer

2 days ago

Sholinganallur Chennai Tamil Nadu, India Gleneagles Hospital Full time

Public Relations Officer (PRO) in a blood bank is responsible for promoting the blood bank's services, managing donor relations, and organizing blood donation drives. Play's a crucial role in ensuring a sufficient blood supply by building relationships with the public, media, and potential donors.

**Key Responsibilities**:

- **Donor Recruitment and Motivation**:The PRO actively seeks out and motivates individuals to donate blood, including organizing and managing blood donation camps.
- **Public Awareness and Education**:They create and disseminate information about the importance of blood donation, dispelling myths and misconceptions, and promoting the blood bank's services.
- **Media Relations**:The PRO manages communication with the media, preparing press releases, and ensuring positive coverage of the blood bank's activities.
- **Event Planning and Management**:They organize and oversee blood donation events, ensuring smooth operations and maximizing participation.
- **Internal Communication**:The PRO keeps staff informed about blood bank activities, policy changes, and other relevant information.
- **Building and Maintaining Relationships**:They cultivate relationships with community groups, organizations, and individuals to foster a positive image of the blood bank.
- **Documentation and Record Keeping**:The PRO maintains records of donor information, blood donation statistics, and other relevant data.

**Skills and Qualifications**:

- **Communication Skills**:Excellent written and verbal communication skills are essential for interacting with donors and patients.
- **Interpersonal Skills**:The ability to build rapport with diverse individuals and groups is crucial.
- **Knowledge of Blood Banking**:A basic understanding of blood donation procedures and the role of a blood bank is helpful.

**Educational Background**:

- Masters in Social Work ( MSW).

**HR Contact Person**:
Preethi - 7708504111

Pay: ₹250,000.00 - ₹400,000.00 per year

**Benefits**:

- Health insurance
- Life insurance
- Provident Fund

Application Question(s):

- Previous experience as PRO in blood bank department ?

Work Location: In person

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