Digital Marketing Executive

1 week ago

Mulund Mumbai Maharashtra, India Logisyntax PVT LTD Full time

Responsibilities and Duties
Community Management.
Work closely with Brand and Digital Managers - marketing to develop, own and execute community strategy.
Assist with editorial calendars, drive the ideas and concepts of engagement, and set the overall tone and direction of the community.
Manage, publish content and monitor the customer relationship, community, and conversation on Facebook, Twitter, Pinterest, Instagram, Vine, Tumblr, Snapchat, Google+, Blogs, owned/on-site communities. and more
Assist with seasonal and perennial moderation of user-generated content.
Listen and moderate brand mentions and sentiment across public and owned communities and conversations.
Work closely with the Corporate Customer Relations Team to resolve customer service issues.
Escalate issues that need attention across internal departments.
Write copy consistent with the brand voice to be used on all channels, solicit assistance from Brand copywriters as needed.
Work closely with Graphic Designer on social-specific imagery for various messaging and seasonal needs.
Communicate content schedule each week to cross-functional partners.
Ensure proper tagging and tracking of all links with analytics tools.
Partner with team to build authentic relationships with influencers and bloggers.
Collaborate with the cross-functional teams to integrate the brand into another marketing channel.
Work closely with the Analytics department on weekly, monthly, and quarterly reporting to analyze trends, sales, traffic, and growth.
Research and monitor competitors’ presence in the social space and compile weekly reporting on the most engaging content.
Measure and report on business impact and customer sentiment for each social promotion and event.
Communicate weekly with internal business partners on the status of social media initiatives.
Provide regular qualitative and quantitative reporting on community feedback, broader conversation, and brand sentiment.
Maintain listening tools and monitoring/analytics software.

**Salary**: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Morning shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (required)

**Speak with the employer**

+91-XXXXXXXXXX

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