Content Writer and Editor

**Position Overview**: The Content Writer is responsible for creating engaging, informative, and compelling content that aligns with the company’s brand voice and marketing goals. This role involves writing for various platforms, including websites, blogs, social media, and marketing collateral. The Content Writer will research industry-related topics, produce high-quality written material, and collaborate with marketing teams to help drive traffic and promote the company’s products or services.

**Key Responsibilities**:

- **Content Creation**:

- Create content that is clear, engaging, and tailored to the target audience, following the company’s brand tone and style guidelines.
- Produce SEO-friendly content that enhances visibility and attracts traffic to websites and other digital platforms.
- **Research and Topic Development**:

- Conduct thorough research on industry-related topics to produce accurate and informative content.
- Stay updated on trends, competitor content, and customer preferences to generate fresh ideas for content.
- Collaborate with marketing, product development, and other departments to gather information and insights for content creation.
- **Editing and Proofreading**:

- Edit and proofread content for grammar, punctuation, style, and tone before publication.
- Ensure that all content is free of factual errors, aligns with company objectives, and meets quality standards.
- Review and update existing content as necessary to maintain accuracy and relevance.
- **SEO Optimization**:

- Optimize content for search engines using appropriate keywords, meta descriptions, and SEO best practices.
- Work closely with SEO specialists to ensure content aligns with the company’s search engine optimization strategies.
- Analyze content performance using analytics tools and adjust strategies accordingly.
- **Content Strategy and Planning**:

- Assist in developing a content calendar to ensure a consistent flow of new content across platforms.
- Collaborate with the marketing team to plan and execute content strategies for campaigns and promotions.
- Monitor the performance of published content, making adjustments to improve engagement and conversions.

**Qualifications**:

- Bachelor’s degree in English, Journalism, Communications, or a related field.
- Proven experience as a content writer, copywriter, or in a similar writing role.
- Strong writing, editing, and proofreading skills with excellent command of the English language.
- Knowledge of SEO best practices and experience with SEO tools.
- Familiarity with content management systems (e.g., WordPress) and basic HTML is a plus.
- Ability to work independently, meet deadlines, and manage multiple projects simultaneously.
- Creativity and a strong attention to detail, with the ability to adapt writing style for different audiences.

**Working Conditions**:

- This position typically works in an office environment, with potential for remote work.
- Standard working hours apply, but deadlines may require occasional additional hours.
- The role involves regular collaboration with other teams, such as marketing, product, and design.

**Career Path**:

- Opportunities for advancement may include roles such as Senior Content Writer, Content Manager, or Editorial Lead, depending on experience and performance.

Contact : 8625863596(HR Apurva)

Ability to commute/relocate:

- Nagpur, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)

**Experience**:

- total work: 1 year (preferred)

Work Location: In person