Junior Digital Marketing Executive

2 weeks ago

Ernakulam, India Webdura Technologies, Infopark Full time

**Key Functional Areas of Responsibility**
- Exp 06 months
- 1yr.

A solid, fluent understanding of PPC best practice across Google, Facebook, Bing, and LinkedIn
- Excellent control on the following tasks
- Keyword Bidding, Ad copywriting, re-marketing, content ads, Match type strategies, Landing page testing, most recent AdWords features
- Exceptional knowledge of PPC techniques & the ability to communicate this knowledge through strong verbal & written communication skills
- Able to work under pressure & too tight deadlines
- Keyword discovery & research to identify potential keywords to use on the accounts
- Ensure all ads follow company brand guidelines & all copy is written is to the company’s standards
- Set up text ads, product listing ads, display ads & remarketing advertising campaigns Highly focused on maintaining monthly & annual budgets & hitting KPI targets
- Ensure tracking methods are in place so that all campaigns can be correctly tracked & measured for ROI
- Acute analytical skills
- Continually monitor & update accounts to optimize lead conversions & sales
- Google AdWords Professional (GAP) qualified
- Analyze & report on campaigns to achieve maximum ROI

**Professional Skills**
- PPC specialists with relevant experience of a minimum of 2 years with an understanding of Google Adwords
- Google Certified professional
- Hands-on experience on conversion-oriented social media campaigns (on mediums like Facebook, LinkedIn, Instagram, Twitter, etc)
- The knack for implementing new technologies, automation capabilities that enhance SEM/SMM efforts
- Ability to write ad copy and optimize through A/B testing
- Experience in managing large scale performance-based PPC campaigns on enterprise-level PPC management platforms
- Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of campaigns

**Job Types**: Full-time, Regular / Permanent

Pay: ₹10,000.00 - ₹20,000.00 per month

Schedule:

- Morning shift

Ability to commute/relocate:

- Kochi, Kakkanad, Ernakulam - 682030, Kerala: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

**Speak with the employer**

+91-XXXXXXXXXX

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