Groupm - Nexus Executive - SEO

**Overview of job**

The SEO executive is responsible for helping client improve organic visibility wherever search results are presented (e.g. Google, Bing, YouTube, App Store). This role develops, implements, and manages SEO campaigns for our premium client roster. The job includes a great deal of client contact and cross-team collaboration between teams such as marketing, web development, web design, content production, mobile, social media, and other vendors.

***Reporting of the role**

This role reports to the Associate Director - SEO

**3 best things about the job**:

- Fostering entrepreneurial spirit - Accountable for growing businesses & delivering commitment
- Chance to service the best brands in each vertical
- Opportunities to work with the best people from the media industry

***Measures of success -**

**In three months**:

- Win confidence of SEO team
- Become the first point of escalation (internal & external) for all businesses

**In six months**:

- Equipped team to cater to emerging offering such as web analytics as a service, tag management, mobile SEO, ASO, etc. to clients
- Helped in growing business by 20%
- Ensured SEO Workflow & Commercial compliance

**In 12 months**:

- Renewed 100% of existing businesses
- Helped in growing business by 60%

**Responsibilities**:

- Manage SEO businesses successfully
- Identify opportunities for business development
- Respond to and follow up on RFPs received proactively
- Do internal reviews & ensure the same at client site (Monthly, Quarterly, Half Yearly & Annually)
- Develop processes to streamline operations & avoid escalations

**What you will need**:

- 2-3 years of relevant experience
- Strong management experience and skills with the ability to lead cross-functional teams and people not directly reporting to you
- Honest storyteller with skills to simplify technology/jargons
- Solid understanding of web analytics & digital media

**More about GroupM**

GroupM makes advertising work better for people.

GroupM Nexus comprise world-leading addressable specialists who provide media activation services and proprietary solutions that limit risks and guarantee outcomes.

Underpinned by our digital media philosophy - everything that can be addressable, should be, as long as it translates into value for our clients - GroupM Nexus offer addressable solutions across Search, Social, Programmatic, Ad Ops, and eCommerce.

As the largest media investment company in the world, we are agency partners to 1 out of 2 Top 100 global brands, representing more than $50 billion in media spend globally.

**About India**

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.