CRM Executive

20 hours ago

Chennai Tamil Nadu, India Lumel Full time

**Job Title**: CRM Executive

**Location**: Chennai (Work from Office)

**Experience**: 2-4 years

**Preferred Tools**: Salesforce (preferred, not mandatory)

**About Us**:
We are a fast-growing product development company building world-class BI & Analytics solutions used globally. With our headquarters in Plano, Texas, and a development center in Chennai, we are committed to delivering customer delight, innovation, and growth.

**Role Overview**:
**Key Responsibilities**:

- Manage and maintain CRM data for accuracy, completeness, and segmentation.
- Support internal teams in day-to-day CRM operations including data entry, report generation, campaign execution, and user support.
- Collaborate with Sales, Marketing, and Customer Success teams to implement and track campaigns, lead journeys, and workflows.
- Analyze CRM data and share insights to optimize outreach and engagement strategies.
- Assist in CRM configuration, workflow automation, and user training as needed.
- Monitor system performance, troubleshoot issues, and liaise with technical teams for resolution.
- Document CRM processes, best practices, and training materials.

**Requirements**:

- 2-4 years of experience in a CRM-related role.
- Hands-on experience with any CRM platform (Salesforce preferred but not mandatory).
- Strong understanding of CRM data structure, reporting, and campaign workflows.
- Proficiency in Excel/Google Sheets; familiarity with marketing tools is a plus.
- Good communication skills and ability to work collaboratively across functions.
- Highly organized, detail-oriented, and proactive mindset.

**What We Offer**:

- A collaborative and learning-driven environment.
- Opportunity to work with a passionate team building globally used products.
- Growth path in CRM, marketing operations, or analytics based on performance.

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