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Digital Marketing Coordinator

2 weeks ago

Kottayam, India Oxygen Digital Shop Full time

Key Responsibilities:

- Assist in executing strategies across digital, advertising, communication, and creative platforms
- Support the preparation and tracking of monthly and quarterly marketing budgets
- Monitor marketing KPIs and provide regular performance reports
- Contribute to branding, product positioning, and promotional pricing activities
- Conduct basic research to understand customer behavior and contribute to building customer personas
- Identify and support efforts to explore new market opportunities
- Track and report on competitor activities such as product launches, pricing updates, and campaigns
- Collaborate with the sales team to align marketing initiatives with sales goals

Requirements & Skills:

- 1-2 years of experience in a marketing or related role
- Hands-on experience with digital campaigns and marketing tools
- Basic knowledge of analytics tools (e.g., Google Analytics, social media insights)
- Familiarity with CRM systems is a plus
- Strong communication and organizational skills
- A creative mindset with a willingness to learn and grow
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment

Pay: From ₹20,000.00 per month

Schedule:

- Day shift

Work Location: In person