Digital Marketing Executive
5 days ago
**Key Responsibilities**:
- Plan and execute digital marketing campaigns across **Google Ads, Meta, and other social media platforms**.
- Manage and optimize **paid ad performance** to ensure maximum ROI.
- Coordinate with the **design and content teams** to develop engaging creatives and ad copies.
- Handle **SEO and SEM activities**, including keyword research, on-page and off-page optimization.
- Track, analyze, and report campaign performance using **Google Analytics, Meta Ads Manager, and other tools**.
- Manage **social media pages** - scheduling, engagement, and content consistency.
- Support in influencer collaborations and content planning.
- Stay updated with **digital trends, algorithms, and competitor strategies**.
**Key Skills Required**:
- Hands-on experience with **Google Ads, Meta Ads Manager, and SEO tools** (Google Search Console, Ahrefs, SEMrush).
- Knowledge of **performance marketing metrics** (CPC, CPA, ROAS, CTR).
- Strong analytical and reporting skills.
- Excellent communication and coordination abilities.
- Creative mindset with attention to detail.
Pay: ₹25,000.00 - ₹30,000.00 per month
Ability to commute/relocate:
- Chowringhee, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)
Application Question(s):
- What was your last drawn salary?
- How soon can you join?
- Have you ever worked on creating strategies for digital marketing campaigns?
- We are paying a 30k max for this profile are you comfortable with the same?
**Experience**:
- Digital marketing: 5 years (preferred)
**Language**:
- English (preferred)
Work Location: In person
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