Content Strategist

**Content Strategist**

**Job Function**

**Employment Type**

Full Time

**Experience Level**

5-8

**Location**
- Mumbai, India**Workplace Type**

Onsite

**Must have skills**
- Content writing, SEO, Content management. Coming from content strategy background, Social Media, Case Studies.- SEO- Content Management- Social Media- Case Studies**Qualifications**

**Job Role**

**Content Strategist**

**About Us**

**VideoVerse **is a video technology company that is building a suite of powerful AI-based video tools for both enterprises and individual content creators.- Magnifi, our broadcaster-facing product, is on a mission to enable seamless, smart broadcasting and content distribution in a multichannel world. Our flagship offering uses AI/ML technology to help Sports and Entertainment broadcasters create key moment clips from Livestream videos and post them to social media and apps instantly. For our clients, this has meant 4.2x higher engagement, 60% increase in viewership time, and, given that we process millions of videos, 1B+ hours in manpower savings.
- Styck and Illusto, our consumer products, make it easy for influencers, small businesses, and just about anyone with access to a web browser to easily stream video to multiple platforms, and edit clips online with speed, and ease, and increasingly, the power of AI.
- We are revolutionizing how content is created, distributed, and consumed, helping enterprises and individuals create impact and tell immersive stories across all media genres.
- We are a fast-growing, diverse, and vibrant team that works hard and are passionate about our vision. We work with some of the biggest names in broadcasting (3 of the top 5 in India and growing quickly in Europe and the USA) and on some of the biggest sporting events in the world like the Indian Premier League (T20IPL), multiple European football leagues, and much more.**Videoverse **recently raised 46.8 Million in series B funding and is hiring across all positions.**Why work with us**
- We are passionate about our vision and our product and have a young, diverse, and vibrant team working towards this vision.
- We work with some of the biggest names in broadcasting
- We work on some of the biggest sporting events in the world
- We are growing daily-we have scanned 1650m videos, delivered 4.2x higher engagement, and 60% growth in viewership time for our clients, along with 1280 Mn hours of manual labor saved

**Roles Responsibilities**
- Developing a content strategy aligned with the company's goals and target audience
- Conducting research to understand the target audience and their needs, preferences, and pain points
- Defining key messaging and positioning for the company's products and services
- Creating and managing a content calendar, including blogs, e-books, case studies, white papers, videos, and other formats
- Ensuring content is optimized for search engines and supports lead-generation efforts
- Collaborating with other teams such as marketing, product, and sales to ensure a consistent and integrated content experience
- Measuring the success of content efforts and making data-driven decisions to continually improve performance
- Staying current on industry trends and best practices to ensure the company's content remains relevant and effective.

**What are we looking for**:

- A bachelor's or master's degree in marketing, communications, journalism, or a related field.
- 5-8 years of relevant experience in story writing, editing, and proofreading skills
- Experience developing and executing a content strategy
- Understanding of search engine optimization (SEO) and lead generation tactics
- Knowledge of the B2B/B2C SaaS industry and trends (preferred)
- Familiarity with content management systems (CMS) and marketing automation tools
- Ability to collaborate with cross-functional teams and effectively communicate with stakeholders at all levels
- Strong project management skills and attention to detail
- Analytical skills to measure the success of content efforts and make data-driven decisions.

**What we offer**
- Opportunity to work with a dynamic team
- Opportunity to grow along with the brand
- Opportunity to work in the exciting space of content & broadcasting, with the biggest names in this space

**Location: Mumbai