Aso Executive

4 days ago

Katargam Surat Gujarat, India Technozer Solution Full time

**Job Overview**:
**Key Responsibilities**:

- Conduct extensive keyword research to identify high-traffic, relevant keywords for app listings and ensure they are integrated into titles, descriptions, and metadata.
- Optimize app store listings (titles, descriptions, screenshots, icons, etc.) to increase visibility and conversion rates.
- Analyze app performance, track rankings, and monitor key metrics (downloads, reviews, ratings, etc.) to identify areas for improvement.
- Competitor Analysis
- Run A/B tests on app visuals (icons, screenshots, videos) and metadata
- Provide regular performance reports, insights, and recommendations for improving ASO efforts.

**Required Skills & Qualifications**:

- Proven experience in App Store Optimization (ASO) or a related role with 6 months to 1 year of experience
- Strong knowledge of app store algorithms, ranking factors, and industry best practices
- Proficiency in using ASO tools (e.g., Apptweak, Mobile Action, etc.)
- Good understanding of SEO and keyword research
- Strong analytical skills and experience with performance tracking tools like Google Analytics, Firebase, or similar platforms
- Ability to analyze data and translate insights into actionable strategies
- Familiarity with app marketing and mobile app growth strategies
- Excellent written and verbal communication skills

**Preferred Skills**:

- Experience with A/B testing and conversion rate optimization (CRO)
- Knowledge of app localization strategies and multi-region app optimization
- Experience with user acquisition campaigns and mobile marketing

If you’re passionate about mobile apps and are ready to take on the challenge of boosting app visibility and performance, we’d love to hear from you

Pay: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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