Copywriter

1 week ago

Bengaluru Karnataka, India Orchids The International School Full time

Job Summary:
Key Responsibilities:
1. Content Creation:

- Develop content that aligns with the company's brand voice, style, and messaging guidelines.
- Produce long-form content such as articles, whitepapers, and case studies.

2. Campaign Development:

- Collaborate with the marketing team to create content for integrated marketing campaigns.
- Assist in the creation of scripts for video content and other multimedia projects.

3. SEO and Digital Marketing:

- Optimize copy for SEO to improve search engine rankings and drive organic traffic.
- Conduct keyword research and integrate relevant keywords into copy.
- Work with the digital marketing team to develop content strategies that support overall marketing goals.

4. Editing and Proofreading:

- Review and edit content for accuracy, clarity, and consistency.
- Proofread materials to ensure they are error-free and meet quality standards.
- Provide constructive feedback to other team members on their writing.

5. Research and Insights:

- Conduct research to understand industry trends, audience preferences, and competitive landscape.
- Gather insights from analytics tools to measure content performance and inform future strategies.
- Stay updated with the latest copywriting and content marketing best practices.

6. Collaboration and Communication:

- Work closely with designers, developers, and other team members to ensure cohesive and effective content.
- Participate in brainstorming sessions and contribute creative ideas.
- Communicate progress and updates to supervisors and team members regularly.

Qualifications:

- Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
- 1-3 years of professional copywriting experience, preferably in a marketing or advertising environment.
- Strong portfolio showcasing a range of writing styles and formats.
- Excellent command of the English language, including grammar, spelling, and punctuation.
- Proficiency in content management systems (CMS) and familiarity with SEO best practices.
- Experience with digital marketing tools and analytics platforms is a plus.

**Job Types**: Full-time, Permanent

Application Question(s):

- Will you be able to commute to Yeshwanthpur on a daily basis? (Yes/No)
- Your current salary in LPA
- This is an immediate requirement. If selected, how many days can you join or immediate joiner?

**Experience**:

- total work: 1 year (required)

Work Location: In person

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