Marketing and Sales Trainee

2 days ago

Perungudi Chennai Tamil Nadu, India S4Carlisle Publishing Services Full time

**Trainee/Shadow Sales Executive**

**Job Summary**:
**Responsibilities**:

- **Lead Generation (Digital Focus)**: Develop and execute digital marketing strategies to generate qualified leads. This includes:

- Managing and optimizing social media platforms (LinkedIn, Twitter, etc.)
- Creating engaging content for social media and other online channels.
- Utilizing SEO best practices to improve online visibility.
- Running targeted online advertising campaigns.
- Tracking and analysing campaign performance and making data-driven adjustments.
- **Market Research**: Conduct market research to identify potential clients and understand their needs.
- **CRM Management**: Maintain accurate records of leads and client interactions within the company's CRM system.
- **Sales Support**: Assist the sales team with administrative tasks, such as preparing proposals, presentations, and other sales materials.
- **Networking**: Attend industry events and networking opportunities to build relationships with potential clients.
- **Reporting**: Regularly report on lead generation activities and sales progress.

**Qualifications**:

- Bachelor's degree in Marketing, Business, or a related field preferred.
- Proven experience in digital marketing and social media marketing (portfolio or examples required).
- Strong understanding of social media platforms, analytics, and advertising.
- Excellent written and verbal communication skills.
- Ability to learn quickly and adapt to new situations.
- Strong organizational and time-management skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Experience with CRM software is a plus.
- Interest in the publishing and/or IT training industries is a plus.

**To Apply**:
Schedule:

- Day shift

Work Location: In person

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