Digital Marketing Executive

5 days ago


Dombivli, India Malhar Buildcon Full time

**Key Responsibilities**:

- **Develop and execute digital marketing strategies**: Manage campaigns for property listings, new projects, and branding across multiple channels such as Google Ads, Facebook, Instagram, LinkedIn, and real estate portals.
- **SEO and Content Marketing**: Optimize the website for search engines (SEO), write and manage blog content related to the real estate market, property trends, and investment opportunities.
- **Social Media Marketing**: Curate, create, and manage content for social media platforms like Instagram, Facebook, and LinkedIn to showcase properties, engage potential buyers, and build brand awareness.
- **Property Advertising**: Use targeted digital campaigns to showcase properties and real estate services to a relevant audience.
- **Performance Tracking**: Monitor, analyze, and report on the performance of digital marketing campaigns, adjusting strategies based on data insights to improve lead generation and conversion rates.
- **Collaboration**: Work closely with the sales team to ensure digital marketing efforts align with the company’s sales objectives and goals.

**Required Skills and Qualifications**:

- Bachelor’s degree in Marketing, Business, Communications, or related field.
- Proven experience (1-2 years) in digital marketing, preferably in the real estate industry or a related sector.
- Strong knowledge of SEO, SEM, Google Ads, Facebook Ads, and other digital marketing tools.
- Experience with real estate platforms (e.g., Magicbricks, 99acres) and knowledge of digital marketing for property listings.
- Strong social media management skills, including creating engaging content and running paid campaigns on platforms like Instagram, Facebook, and LinkedIn.
- Knowledge of web analytics tools (Google Analytics, etc.) and the ability to measure campaign performance.
- Excellent communication and writing skills, with the ability to create compelling copy for property listings, blogs, and social media posts.
- Knowledge of real estate market trends and how to market properties effectively online.

**Desired Skills**:

- Basic graphic design skills using tools like Canva or Adobe Photoshop.
- Knowledge of video marketing (creating property tour videos, advertisements).
- Ability to work with content management systems like WordPress.
- Familiarity with paid social media campaigns and property listing management on platforms like Facebook, Instagram, and LinkedIn.

Pay: ₹15,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

Work Location: In person



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