Salesforce Marketing Cloud Subject Matter Expert

7 hours ago

Remote, India Indus Net Technologies Full time

We’re looking to add to our talent pool a Subject Matter Expert. The role reports to Senior Manager - Campaign Management and will be a key influencer of our digital identity.

The ideal experience map
- Exposure of creating solutions based on campaign requirements
- In-depth knowledge of relevant integrations and automations for complex builds
- AMP Scripting for dynamic builds.
- Basic knowledge of HTML, CSS, and Media queries will assist in custom coding.
- Should know about building block-based designs using the content builder
- Should know building multi-channel journeys
- Should be well versed in creating and updating data extensions
- Should be well versed in building cloud pages and microsites
- Working knowledge of Automation Studio

Sales Force Marketing Cloud Senior Process Manager Roles and Responsibilities:

- Custom coding (when required)
- Usage of AMP scripting for dynamic coding, hide/show blocks
- Responsive build
- Create and update data extensions for send and personalization requests
- Attach creatives to a journey for final deployment
- Creation of user input form pages
- Ability to write to Data Extensions
- Build required automation in Automation Studio whenever required
- Build error and exception handlers to prevent unhandled risks

Technical and Functional Skills:

- Bachelor’s degree with 7 to 10 years’ experience in Marketing Automation [SFMC/ET]
- Minimum 5 years of experience using AMP scripting
- Minimum 5 years of responsive HTML, CSS & JavaScript coding experience
- Basic HTML knowledge
- Ability to analyze the campaign requirements and suggest the type of DE and logic that needs to be used
- Needs to understand the database structure to come up with exception handling while amp scripting

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