Link Building Expert

15 hours ago

Kolkata West Bengal, India Nico Digital Full time

Job Description: Link Building Expert
Company: Nico Digital
Location: Remote/On-site
Employment Type: Full-time

About Nico Digital

Nico Digital is a dynamic digital marketing agency specializing in SEO, content marketing, and performance-driven strategies. We help businesses grow their online presence through innovative and ethical SEO practices. We are looking for a skilled Link Building Expert to join our team and drive high-quality backlink acquisition efforts.

Job Summary

As a Link Building Expert at Nico Digital, you will be responsible for developing and executing effective link-building strategies to improve our clients’ search engine rankings and domain authority. You will identify outreach opportunities, build relationships with webmasters, and secure high-quality backlinks from authoritative sources.

Key Responsibilities
- Develop and implement white-hat link-building strategies to improve SEO performance.
- Conduct competitor backlink analysis and identify high-value link opportunities.
- Build relationships with bloggers, journalists, and industry influencers for guest posting and collaborations.
- Create and manage linkable assets (infographics, guides, tools) to attract organic backlinks.
- Monitor and report on link acquisition progress using tools like Ahrefs, Moz, or SEMrush.
- Ensure compliance with Google’s Webmaster Guidelines to avoid penalties.
- Collaborate with content and SEO teams to align link-building with overall marketing strategies.

Required Skills & Qualifications
- 2+ years of experience in link building (agency experience preferred).
- Proven track record of acquiring high-DA backlinks from relevant sources.
- Proficiency in SEO tools (Ahrefs, SEMrush, Majestic, Moz).
- Strong outreach and negotiation skills (experience with platforms like Hunter.io, Pitchbox).
- Knowledge of digital PR, guest posting, and broken link building.
- Excellent communication and relationship-building skills.
- Ability to analyze data and adjust strategies for maximum impact.

Preferred Qualifications
- Experience with niche edits, HARO, and skyscraper techniques.
- Familiarity with content marketing and on-page SEO.
- Understanding of Google’s E-E-A-T guidelines.

What We Offer
- Competitive salary + performance bonuses.
- Flexible work environment (remote/hybrid options).
- Opportunity to work with top-tier clients.
- Continuous learning and growth in SEO & digital marketing.

**Salary**: Negotiable

**Job Types**: Full-time, Permanent

Schedule:

- Day shift

**Education**:

- Bachelor's (required)

**Experience**:

- Linkbuilding: 3 years (required)
- Content marketing: 3 years (required)

**Language**:

- English (required)

Work Location: In person

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