Content Creator

6 days ago

Gurugram Haryana, India TartanHQ Full time

**ABOUT THE ROLE**:
**Role Overview**:
We’re seeking a savvy **Content Creator**who can ideate, execute, and amplify engaging content across multiple channels. If you’re enthusiastic about content marketing, confident on camera, and understand how to translate trends into performance, this is a great opportunity to work in a fast-moving B2B fintech environment.

**Key Responsibilities**:

- Develop and execute content ideas for** LinkedIn, Instagram, YouTube, and Twitter,**aligned with our brand tone and marketing objectives.
- Be the** on-camera personality** for select content formats such as product explainers, behind-the-scenes videos, and thought leadership pieces.
- Set up and manage our **YouTube IP**—from scripting to publishing.
- Collaborate with the marketing, design, and product teams to co-create engaging and informative content.
- Monitor analytics and performance metrics to refine content strategies.
- Keep pace with social media and digital content trends, especially in fintech, SaaS, and B2B domains.
- Experiment with **AI tools** (e.g., Lovable, Bolt) to scale and streamline content creation.

**What We’re Looking For**:

- Proactive presence on **social media platforms** like LinkedIn and Instagram.
- Comfortable being the face of a brand and speaking on camera.
- Strong verbal and written communication skills.
- Good understanding of **marketing automation tools** and content analytics.
- Adaptive to new technologies, especially **AI-based content creation tools.**

**Bonus points if you**:

- Have a personal or niche page with a strong following or engagement.
- Know basic video editing or graphic design tools (Canva, CapCut, Final Cut Pro, Adobe Suite - you name it).
- Have experience with content automation or AI tools like **Lovable**, **Bolt**, or **ChatGPT.**:

- Can make a mean meme.

**Benefits**:

- **Stock Options**: We believe that all employees deserve to own a part of Tartan. Everyone should be rewarded for a successful company outcome. You will be granted stock options as part of your compensation package, aligning your success with the company's growth.
- **Health Insurance**: We believe you and your family deserve robust health coverage because we care about them too. A comprehensive health policy of INR 3 lakhs is provided, along with other health and wellness benefits for you and your immediate family. We are committed to supporting your well-being.
- **MacBook**: You will receive a company-provided MacBook for your work, irrespective of your specific role at Tartan. We believe in providing our team members with the best tools to succeed.

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