Chief Marketing Officer

**URGENT HIRING || Chief Marketing Officer (CMO) || Ahmedabad**

Position: Chief Marketing Officer (CMO)

Experience
- 5 + years

Ctc
- depends on interview

Working Days
- 6 days

Locations: Ahmedabad

Key Responsibilities:
**1. Strategic Marketing Leadership**
- Align marketing goals with overall business objectives, with a specific focus on achieving set business targets, such as revenue growth, market expansion, and brand reach.
- Develop a deep understanding of the Ideal Client Profile (ICP) and create strategic approaches to guide them effectively along the buying journey.

**2. Revenue Growth and Business Target Achievement**
- Own and be accountable for achieving marketing-driven revenue and growth targets, actively contributing to the company’s profitability and long-term success.
- Collaborate with sales and finance teams to set realistic, yet ambitious targets, ensuring that marketing initiatives are designed to meet these goals.

**3. Brand Management and Positioning**
- Develop and execute branding strategies that maintain positive public perception and support the achievement of business goals.
- Conduct regular brand audits to assess and refine brand positioning for competitive advantage.

**4. Campaign and Budget Management**
- Design and oversee marketing plans and campaigns aimed at meeting target metrics, such as lead generation, conversion rates, and customer retention.
- Manage marketing budgets to optimize spending and maximize ROI, adjusting resource allocation as needed to align with business priorities.

5**. Market Research and Trend Adaptation**
- Conduct in-depth market research to identify trends, opportunities, and challenges, using this data to inform marketing strategies aligned with revenue goals.

**6. Customer Insights and Experience Enhancement**
- Gather and share customer insights with leadership to ensure a customer
- centric approach that supports business growth.
- Enhance customer experience across touchpoints, addressing pain points to increase satisfaction and loyalty.

**7. Product Narrative and Storytelling**
- Develop engaging narratives for products and services to clearly communicate value, increase product demand, and support sales targets.
- Tailor messaging for each stage of the customer journey to improve brand resonance and customer retention.

**8. Social Media and Digital Strategy**
- Drive social media strategies that not only build brand awareness but also convert leads, contribute to sales growth, and reach business targets.
- Manage content strategy across digital platforms to foster engagement and align with marketing objectives.

9**. Performance Metrics and Analytics**
- Establish and track KPIs that directly link to business targets, using data to optimize campaigns and ensure measurable contributions to the company’s growth.
- Regularly analyze marketing performance to ensure continuous

improvement and goal achievement.

10. **Strategic Partnerships and PR Management**
- Develop partnerships and manage PR to enhance brand reputation and visibility, supporting both brand positioning and revenue objectives.
- Respond to media inquiries and represent the company in public events to increase credibility and customer trust.

11. **Event Planning and Representation**
- Organize and participate in events with a focus on networking, lead generation, and customer engagement to help meet business targets.

12. **Team Leadership and Development**
- Lead a results-oriented marketing team, setting clear targets, fostering a high-performance culture, and ensuring the team’s alignment with business goals.

13**. Innovation and Technology Integration**
- Adopt new marketing technologies and approaches that increase efficiency, reduce costs, and help achieve revenue and market share goals.

14. Crisis Management and Brand Protection
- Execute crisis communication plans to protect the brand, ensuring mínimal disruption to business targets and revenue growth.

Key Skills & Requirements:

- Strong expertise in brand management, marketing strategy, and campaign execution, with a proven record of achieving business targets.
- Exceptional storytelling and communication skills across all formats.
- Proficiency in data analytics, with a focus on metrics that drive revenue and track progress toward growth goals.
- Experience in cross-functional team leadership and strategic partnership development.
- Deep understanding of market trends, digital marketing tools, and CRM solutions to support a data-driven approach to meeting business objectives.

Pay: Up to ₹3,000,000.00 per year

Schedule:

- Day shift

Application Question(s):

- How much you have an experience into Chief Marketing Officer (Digital marketing)
- How much you have an experience into Fintech Industry ?
- How much you have an experience with brand management, marketing strategy, and campaign execution, ?
- How much your current CTC ?
- How much your expected CTC ?
- How much your notice period ?

**Experi