Social Media Content Creator

**Job Overview**:
We are looking for a **Content & Social Media Marketing Executive** who can create compelling content, grow our brand presence on **LinkedIn & Twitter**, and support marketing initiatives through **SEO-aligned content and marketing collateral upgrades**. This role will work closely with **the SEO & Performance Marketing team** to ensure that content drives traffic, engagement, and brand credibility.

This is a great opportunity for someone with **strong writing skills, a creative mindset, and a passion for digital marketing** to make a real impact.

**Key Responsibilities**:
**1. Content Creation & SEO Collaboration**
- Write **SEO-optimized, engaging content** for blogs, website pages, case studies, and press releases.
- Work with the **SEO team** to integrate targeted keywords and improve organic rankings.
- Assist in the **content refresh strategy** to keep materials relevant and high-performing.

**2. LinkedIn & Twitter Growth & Engagement**
- Develop engaging content for **LinkedIn & Twitter**, including posts, articles, and industry updates.
- Engage with industry professionals, comment on relevant posts, and participate in discussions to build brand visibility.
- Track performance metrics and suggest improvements for audience growth.

**3. Marketing Collateral Revamp & Content Support**
- Assist in updating and refining **brochures, presentations, datasheets, and other marketing collaterals**.
- Ensure all content is aligned with **brand messaging and business objectives**.
- Support the sales team with **tailored content for pitches and proposals**.

**4. Social Media & Digital Marketing Support**
- Create **platform-specific content** for LinkedIn, Twitter, and other relevant channels.
- Collaborate with designers and videographers to create **visual & video content**.
- Track and analyze social media engagement, suggesting content optimizations.
- Work with **marketing automation tools** for lead segmentation and targeted outreach.
- Monitor performance (open rates, click-through rates) and suggest improvements.

**6. Analytics & Performance Tracking**
- Use **Google Analytics, LinkedIn Insights, and SEO tools** to track content performance.
- Generate reports on **organic traffic, social media engagement, and content impact**.
- Conduct basic **market research & competitor analysis** to improve strategies.

**7. Cross-Functional Coordination**
- Work with **sales, product, and design teams** to align content with business goals.
- Support **event marketing, webinars, and corporate branding initiatives**.
- Assist in coordinating with external vendors for marketing materials.

**Required Qualifications & Skills**:

- **1-3 years** of experience in content marketing, digital marketing, or social media management.
- Strong **writing, editing, and storytelling skills**.
- Basic understanding of **SEO and keyword integration** (no direct execution required).
- Hands-on experience with **LinkedIn & Twitter marketing strategies**.
- Familiarity with **marketing automation & content management tools** (HubSpot, WordPress, Mailchimp, etc.).
- **Basic design skills (Canva, Adobe Suite) are a plus**.

**Why Join Us?**

At **Advanced Bolting Solutions Pvt. Ltd.**, we are not just another organisation—we are a rapidly growing, **innovation-driven company** with a mission to transform industrial solutions through cutting-edge marketing strategies.

Here’s why this role can be a game-changer for your career:
**Hands-on Impact** - You won’t be a tiny cog in a giant wheel. Your content, ideas, and strategies will **directly impact brand growth, lead generation, and digital presence**.

**Ownership & Creativity** - Unlike corporate setups where processes slow down creativity, here, you’ll have the **freedom to experiment, create, and execute your marketing ideas.**

**LinkedIn & Twitter Leadership** - This is your chance to **own and lead** our brand’s presence on LinkedIn & Twitter, engaging with key industry leaders and decision-makers.

**Learn & Grow Fast** - You’ll get **real exposure to B2B marketing, branding, and digital strategy**, working alongside experienced industry leaders who will mentor and guide you.

**Marketing Innovation** - Be part of a team that is **aggressively upgrading marketing collaterals, rethinking brand storytelling, and making a strong impact in**

**Job Types**: Full-time, Permanent

Pay: ₹27,000.00 - ₹30,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

**Language**:

- Hindi (preferred)
- English (preferred)

Work Location: In person