SEO & Digital Marketing Executive
5 days ago
**About the Role**:
**Key Responsibilities**:
**1) Search Engine Optimization (SEO)**
- Conduct keyword research, competitor analysis, and content gap studies.
- Optimize on-page elements: titles, meta tags, headers, internal linking, URL structure, and images.
- Implement technical SEO fixes: site speed, mobile responsiveness, schema markup, XML sitemaps, and crawl errors.
- Plan and execute off-page SEO strategies (backlink building, guest posting, local citations, forums, profiles, Web 2.0).
- Track rankings, traffic, and conversion metrics; deliver monthly reports.
**2) Content & Marketing Support**
- Collaborate with content writers to create SEO-friendly blogs, landing pages, and website copy.
- Suggest new content topics based on keyword trends and audience insights.
**3) Analytics & Reporting**
- Monitor website performance using Google Analytics, Search Console, and SEO tools (SEMRush, Ahrefs, Moz, or similar).
- Prepare regular reports on KPIs such as keyword rankings, traffic, leads, and conversions.
- Recommend improvements based on data-driven insights.
**Required Skills & Qualifications**:
- Strong knowledge of on-page, off-page, and technical SEO practices.
- Experience with SEO tools: Google Analytics, Search Console, SEMRush/Ahrefs, Screaming Frog, etc.
- Familiarity with WordPress or other CMS platforms.
- Basic knowledge of HTML/CSS is a plus.
- Understanding of content marketing, social media, and PPC is an advantage.
- Strong analytical skills and attention to detail.
- Good communication and collaboration skills.
- Ability to work independently and as part of a team.
Pay: ₹15,000.00 - ₹20,000.00 per month
Application Question(s):
- In which workspace format are you comfortable working?
1) Remote
2) On-Site
- In which workspace format are you looking to apply?
1) Full-Time
2) Contractual'
3) Freelance
**Experience**:
- SEO & Digital Marketing: 1 year (required)
**Location**:
- Bikaner, Rajasthan (preferred)
Work Location: Remote
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