Digital Marketing Executive

1 day ago


Salt Lake Kolkata West Bengal, India Oswal Group Full time

**Exp**: 2-3 yrs of proven experience as a Digital Marketing Executive or similar role, preferably within the real estate industry. In-depth knowledge of digital marketing platforms, channels, and tools (e.g., Google Ads, Facebook Ads, Google Analytics, SEO best practices). Strong understanding of digital marketing trends and best practices. **Qualification**: Bachelor's degree in Marketing, Business, or a related field. **Responsibilities include**: - Develop and execute digital marketing campaigns to increase brand awareness, drive website traffic, and generate leads.- Create and manage online advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.- Optimize website content to improve search engine rankings and drive organic traffic.Manage social media platforms (e.g., Facebook, Instagram, Twitter) to engage with the audience and promote company properties.- Monitor and analyze website and social media performance using tools like Google Analytics, and provide recommendations for improvement.- - Conduct market research and competitor analysis to identify target audiences and refine marketing strategies.



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