Digital Marketing Executive

3 days ago

Salt Lake Kolkata West Bengal, India Shree Ji Steel Private Limited Full time

Shree Ji Steel Corporation (Shree Ji Steel Private Limited) is the leading player and quickest growing manufacturer, trader and exporter firm in the iron and steel industry. We’re on a mission to revolutionize the market with our innovative solutions. Join us to be a part of a dynamic team that values creativity, strategic thinking, and data-driven results and looking for a creative and data-driven Digital Marketing Executive to join our marketing team and help us grow our brand’s online presence.

**Job Summary**: As a Digital Marketing Executive, you will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products and/or services using different types of AIs. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

**Key Responsibilities**:

- Develop and manage digital marketing campaigns
- Oversee a social media strategy
- Manage and maintain the organization’s website
- Knowledge with AI.
- Write and optimize content for the website and social networking accounts
- Track and analyze website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, or improving conversion
- Continually work on the Search Engine Optimization of the website(s)
- Edit and post videos, podcasts, and audio content to online sites
- Create online banner adverts and oversee pay per click (PPC) ad management
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
- Work on printed material to supplement online products

**Qualifications**:

- Bachelor’s degree in Marketing or a related field
- Proven experience in digital marketing
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

**Job Types**: Full-time, Permanent

**Salary**: ₹12,000.00 - ₹16,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift
- Fixed shift

Supplemental pay types:

- Yearly bonus

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (required)

Work Location: In person

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