Sales & Marketing Executive

4 days ago

Kolkata West Bengal, India Adherence And Edvisor Education Management System Pvt. Ltd. Full time

**Responsibilities**
- Conceive and develop efficient and intuitive marketing strategies
- Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
- Initiate and control surveys to assess customer requirements and dedication
- Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
- Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
- Monitor progress of campaigns using various metrics and submit reports of performance
- Collaborate with managers in preparing budgets and monitoring expenses

**Requirements and skills**
- Proven experience as **marketing executive** or similar role
- Good understanding of market research techniques, data analysis and statistics methods
- Thorough knowledge of strategic planning principles and marketing best practices
- Proficient in MS Office and marketing software (e.g. CRM)
- Familiarity with social media and web analytics (e.g. WebTrends)
- Excellent communication and people skills
- Strong organizational and time-management abilities
- Creativity and commercial awareness
- Creating marketing strategies to achieve organizational goals
- Implementing marketing campaigns from ideation to execution
- Managing the marketing budget
- Coordinating marketing efforts with cross-functional teams like sales and product development
- Analyzing marketing data and metrics to refine marketing strategies
- Staying updated with the latest marketing trends

**Job Types**: Full-time, Permanent

**Salary**: ₹11,000.00 - ₹25,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (required)

**Experience**:

- Lead generation: 1 year (required)
- total work: 2 years (required)
- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

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