
Influencer Marketing
1 day ago
**Job Overview**:We are seeking a strategic, enthusiastic, and creative **Influencer Marketing Specialist** to drive our influencer marketing efforts. In this role, you will be responsible for finding and building relationships with influencers in our product category, helping to tell the TechieStore story to a broader audience. You will work directly with influencers to promote our brand, negotiate pricing, and track the success of campaigns.
**Key Responsibilities**:
- Identify and connect with influencers who align with our product offerings (laptop accessories such as batteries, chargers, and cooling pads) and brand vision.
- Build and maintain relationships with influencers across social media platforms (Instagram, YouTube, etc.).
- Explain the TechieStore brand, our vision, and product benefits to influencers, helping them create authentic content.
- Negotiate collaboration terms, pricing, and deliverables with influencers.
- Monitor campaign performance and track ROI, providing insights and making data-driven decisions to optimize future campaigns.
- Collaborate with the content and social media team to ensure influencer campaigns are aligned with the overall marketing strategy.
- Stay up-to-date with industry trends, new tools, and platforms to grow our influencer marketing strategy month over month continuously.
- Analyze results of influencer collaborations and report on the performance metrics to maximize engagement and reach.
- Work with cross-functional teams to brainstorm new ways to leverage influencers in creative and impactful ways.
**Qualifications**:
- 1+ years of experience in influencer marketing or a related field.
- Proven track record of executing successful influencer campaigns with measurable ROI.
- Strong negotiation and relationship-building skills.
- Analytical mindset with the ability to make data-driven decisions.
- Excellent communication skills, both written and verbal.
- Passion for social media trends and a keen eye for identifying influencer potential.
- Bachelor's degree in Marketing, Business, or a related field (preferred but not required).
Pay: From ₹30,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Paid sick time
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
Ability to commute/relocate:
- New Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- Influncer marketing: 2 years (required)
Work Location: In person
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