Deputy Chief Marketing Officer

5 days ago


Kolkata West Bengal, India Vedanta Limited Full time

Sub Department
- SALES & MARKETING
- Job posted on
- Aug 04, 2025
- Employee Type
- Executive
- Experience range (Years)
- 0 - 0
- Function
- Marketing

**Job Title**: Deputy Chief Marketing Officer (Dy. CMO)

**Grade**:M3/M4A

**Location**: Kolkata

**Key Responsibilities**:

- Develop and execute integrated sales and marketing strategies aligned with the company’s vision and growth targets.
- Lead cross-functional teams to drive customer acquisition, retention, and revenue growth.
- Collaborate with senior leaders and executive team to shape overall business strategy.
- Oversee national and international sales operations, including B2B/B2C channels.
- Set and monitor sales targets, KPIs, and performance metrics.
- Build and manage high-performing sales teams and incentive programs.
- Lead brand development, digital marketing, product marketing, and communications.
- Drive data-driven marketing campaigns to increase market share and customer loyalty.
- Oversee market research and competitive analysis to identify trends and opportunities.
- Champion a customer-centric culture across all touchpoints.
- Implement CRM and customer engagement strategies to enhance satisfaction and lifetime value.
- Leverage technology and analytics to optimize marketing ROI and sales effectiveness.
- Stay ahead of industry trends and emerging technologies.

**Key Competencies**:

- Strong communication, and analytical skills.
- Strategic Thinking & Vision
- Leadership & Team Development
- Data-Driven & Decision Making
- Customer-Centric Mindset
- Innovation & Agility

**Qualifications**:

- Bachelor’s degree in business, Marketing, or related field (MBA preferred).
- 15+ years of progressive experience in sales and marketing leadership roles
- Proven track record of driving revenue growth and brand success.
- Experience in Steel Industry will be preferred.



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