Chief Marketing Officer

2 days ago

Kolkata West Bengal, India Need 82 Full time

**Job Title** **- Chief Marketing Officer (CMO)**

**Company Name**- **NEED EIGHTY TWO FOREX AND TRAVELS PRIVATE LIMITED

**Job Overview****:
**Objective of the Role** **-**Developing and implementing strategic marketing plans that align with the company's business objectives and target audience in the target audience market.
- Ensuring the marketing team delivers effective campaigns to generate leads, increase brand awareness and drive sales growth.
- Managing marketing budgets, allocating resources effectively and optimising marketing spending to achieve maximum ROI.
- Fostering relationships with key business partners, vendors and media outlets to maximize marketing reach and impact.
- Collaborating with different teams, including product development, sales and operations to ensure a seamless alignment and the execution of marketing initiatives.
- Leading and mentoring a team of marketing professionals, providing guidance, feedback and support to drive excellence in marketing execution.
- Acting as a brand ambassador, representing the company's values and maintaining consistent brand identity across all touchpoints.

**Your tasks**
- Develop, articulate and execute the overall marketing strategy aligned with the company's business objectives.
- Drive brand positioning, differentiation and brand equity to enhance market share and brand awareness.
- Oversee the creation of captivating marketing collaterals, including brochures, flyers, newsletters, advertisements, press releases and digital content.
- Optimize multi-channel marketing efforts to reach target audiences effectively.
- Monitor and analyze market trends, consumer insights, data analytics and competitor activities to identify growth opportunities and maintain a competitive edge.
- Curate pricing strategies that maximize profitability while remaining competitive in the marketplace.
- Lead strategic partnerships and collaborations with external agencies, vendors and influencers to amplify brand reach and awareness.
- Stay well-informed with the industry’s advancements and the emerging marketing technologies.

**Required skills and qualifications**
- A bachelor's degree in business administration, marketing or an equivalent field.
- 10-15 years of experience as a marketing officer or an equivalent senior marketing leadership role, preferably in the Indian market.
- Proven track record of developing, managing and executing wide-ranging marketing campaigns across B2B and B2C verticals.
- Deep understanding of the Indian consumer landscape, market dynamics and cultural nuances.
- Proficiency in public relations, business development strategies, customer experience enrichment, analytics and data-led marketing.
- Excellent leadership and team management skills, with the ability to inspire, mentor and develop marketing professionals.
- Exceptional communication and interpersonal skills to collaborate with cross-functional teams, senior executives and external stakeholders.
- Strong analytical and problem-solving abilities, with the capacity to leverage data and insights for informed decision-making.

**Job Types** **-**Part Time

**Company Adress**:

- Taki Road, Kalikapur, Barasat, Kolkata, West Bengal, Landmark - Jubogosthi Play Ground, 700124

**Salary Bracket** **- 30K-40K (Flexible Schedule)**

**Job Type**: Part-time

Pay: Up to ₹40,000.00 per month

Expected hours: 10 per week

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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