PPC Executive

1 day ago

Mumbai, India iDigitalise Consultancy Pvt Ltd Full time

The Paid Media Specialist is responsible for the execution, optimization, and management of campaigns across Google, Facebook, Instagram & other biddable platforms.
We are looking for someone who can delivery impactful results.

**ESSENTIAL FUNCTIONS & KEY RESPONSIBILITIES**:

- Launch and optimize various PPC campaigns.
- Perform day-to-day campaign activities for enterprise level Paid Search (PPC) campaigns, including bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, etc.
- In-depth keyword research and planning
- Track KPIs to assess performance and pinpoint issues and produce reports for management (e.g. dashboards).
- Regularly perform detailed monitoring and analysis of our industry to determine changes in customer behavior and adjusting strategy to capture market demand.
- Collaborate with other markets & teams to ensure campaign goals and expectations are met.

**REQUIRED KNOWLEDGE, SKILLS, & ABILITIES**:

- At least 3 years of Paid Media Marketing experience with Google, Facebook, Instagram & other biddable platforms.
- Managed Huge Budgets
- General knowledge of Google tools such as Google Analytics, Google Keyword Planner, Google Tag Manager etc.
- Strong analytical skills, complemented by the ability to take direction, learn/develop new skill sets, problem-solve, and take on new challenges while paying strong attention to detail
- A self-driven and reliable problem solver that can work efficiently with little to no supervision
- Positive, flexible, and well organized to thrive in a fast-paced environment and meet challenging deadlines
- Google Analytics and Google Ads Certified is a plus.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹25,000.00 - ₹40,000.00 per month

**Benefits**:

- Health insurance

Supplemental pay types:

- Performance bonus

**Experience**:

- total work: 3 years (required)
- SEM: 3 years (required)
- Google Ad Manager: 3 years (required)
- Google AdWords: 3 years (required)
- Google Tag Manager: 3 years (preferred)

**Language**:

- English (required)

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