PPC Executive

17 hours ago

Mumbai, India iDigitalise Consultancy Pvt Ltd Full time

The Paid Media Specialist is responsible for the execution, optimization, and management of campaigns across Google, Facebook, Instagram & other biddable platforms.
We are looking for someone who can delivery impactful results.

**ESSENTIAL FUNCTIONS & KEY RESPONSIBILITIES**:

- Launch and optimize various PPC campaigns.
- Perform day-to-day campaign activities for enterprise level Paid Search (PPC) campaigns, including bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, etc.
- In-depth keyword research and planning
- Track KPIs to assess performance and pinpoint issues and produce reports for management (e.g. dashboards).
- Regularly perform detailed monitoring and analysis of our industry to determine changes in customer behavior and adjusting strategy to capture market demand.
- Collaborate with other markets & teams to ensure campaign goals and expectations are met.

**REQUIRED KNOWLEDGE, SKILLS, & ABILITIES**:

- At least 3 years of Paid Media Marketing experience with Google, Facebook, Instagram & other biddable platforms.
- Managed Huge Budgets
- General knowledge of Google tools such as Google Analytics, Google Keyword Planner, Google Tag Manager etc.
- Strong analytical skills, complemented by the ability to take direction, learn/develop new skill sets, problem-solve, and take on new challenges while paying strong attention to detail
- A self-driven and reliable problem solver that can work efficiently with little to no supervision
- Positive, flexible, and well organized to thrive in a fast-paced environment and meet challenging deadlines
- Google Analytics and Google Ads Certified is a plus.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹25,000.00 - ₹40,000.00 per month

**Benefits**:

- Health insurance

Supplemental pay types:

- Performance bonus

**Experience**:

- total work: 3 years (required)
- SEM: 3 years (required)
- Google Ad Manager: 3 years (required)
- Google AdWords: 3 years (required)
- Google Tag Manager: 3 years (preferred)

**Language**:

- English (required)

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