Digital Marketing Expert

**Job Title**: Digital Marketing Expert

**Company**: Product Nova

**Location**: Onsite

**Experience**: 4+ years

**Job Type**: Full Time

**About Us**

At Product Nova, we are redefining the way businesses innovate through our cutting-edge solutions. Our team is passionate about leveraging technology to create impactful products that empower our clients. We value creativity, collaboration, and a user centric approach in everything we do.

**The Role**:
As a Digital Marketing Expert at ProductNova, you will play a pivotal role in shaping and executing comprehensive digital marketing strategies to drive product and business growth. You will be responsible for driving marketing campaigns across channels and growing our businesses.

**Key Responsibilities**:
**Digital Marketing Strategy**: Formulate and execute robust digital marketing strategies aligned with ProductNova, our partner objectives and overall business goals. Tweak and optimize existing strategies to grow revenue 2X.

**Collaboration**:Inspire a team of digital marketing professionals, providing guidance, mentorship, and foster a collaborative work environment.

**Campaign Management**: Oversee the end-to-end management of digital marketing campaigns, ensuring seamless execution and optimization for maximum ROI. Utilize data-driven insights to continuously refine and enhance campaign performance.

Identify new and emerging channels to explore and incorporate into the overall marketing mix.

**Lead Generation**: Build and optimize B2B and B2C Lead gen pipeline for ProductNova and its clients for their respective products and services across channels.

**Analytics and Reporting**: Implement robust analytics frameworks to measure and analyze the performance of digital marketing campaigns.

**Stay Abreast of Industry Trends**: Keep abreast of industry trends, emerging technologies, and competitor activities to identify opportunities and challenges in the market.

**Partner Collaboration**: Build and maintain strong relationships with partners/clients, acting as the primary point of contact for digital marketing initiatives. Collaborate with partners to understand their business objectives and tailor strategies accordingly.

**Skills**:

- Basic knowledge of digital channels and analytics platforms.
- Strong analytical, problem-solving, and communication skills.
- Ability to work collaboratively with cross-functional teams.
- Quick learner with a proactive, results-driven attitude.

**Qualifications**:

- Master's degree in Marketing, Business, or a related field.
- Bachelor’s degree in Software is preferred.
- Proven **4yrs to 5yrs+ experience in B2B and B2C Digital marketing**with a focus on product and business growth.
- Strong leadership skills with the ability to motivate a high-performing team.
- In-depth knowledge of digital marketing channels, tools, and analytics platforms.
- Exceptional analytical and problem-solving abilities.
- Excellent communication and interpersonal skills.

**What We Offer**
- Impactful Work - )( The chance to make a meaningful impact on the future of our products and the industries we serve.
- Innovative Environment - )( A culture that encourages creativity, collaboration, and continuous learning.
- Flexible Work Arrangements Options for remote work and flexible hours to support work life balance.
- Professional Growth Opportunities for professional development and skill enhancement.

**Join Us**

If you’re ready to drive product innovation and make a difference in a collaborative and fast paced environment, we’d love to hear from you Please submit your resume and a brief cover letter detailing your relevant experience. Product Nova is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Pay: ₹800,000.00 - ₹1,200,000.00 per year

Schedule:

- Day shift

Supplemental Pay:

- Joining bonus

Application Question(s):

- 1. Pls mention your years of exp in Digital Marketing..

3. Pls mention your current CTC with Fixed and Variable breakup...
4. Pls mention the notice period in your current company..

Work Location: In person