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Branding & Marketing Executive

2 weeks ago

Kumbakonam, India Annai group of Institutions Full time

Branding & Marketing Executive-01

**Key Responsibilities**:

- Develop and implement branding strategies to position the institution effectively.
- Plan and execute marketing campaigns to attract prospective students and stakeholders.
- Conduct market research to understand trends, competitor positioning, and student preferences.
- Create compelling content for websites, social media, brochures, and promotional materials.
- Collaborate with academic and administrative teams to align marketing efforts with institutional goals.
- Manage relationships with media, agencies, and external partners for brand promotion.
- Organize events, open houses, and outreach programs to enhance engagement.
- Monitor and analyze campaign performance, providing insights for optimization.
- Ensure brand consistency across all communication channels.
- Stay updated on education sector trends and emerging marketing technologies.

Experience : Minimum 15 in marketing, branding, or related fields

**Qualifications & Skills**:

- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Experience in education marketing, admissions, or institutional branding.
- Strong analytical skills and ability to interpret market data.
- Excellent communication and content creation abilities.
- Proficiency in digital marketing tools, social media platforms, and SEO strategies.
- Ability to manage multiple projects and meet deadlines.
- Creativity and strategic thinking to develop impactful marketing initiatives.

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Food provided

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

Work Location: In person