Digital Marketer

3 days ago

Jaipur, India Center for Business and Technology Full time

**Key Responsibilities**:

- Develop and execute comprehensive digital marketing strategies aligned with business goals and objectives.
- Conduct market research to identify customer behavior, industry trends, and competitors' digital activities.
- Define target audience segments and create buyer personas to guide marketing efforts.
- Monitor campaign performance, analyze data, and optimize strategies to maximize ROI.
- Collaborate with creative teams to develop engaging and impactful digital assets, such as banners, videos, and landing pages.
- Drive online sales and revenue growth through effective management of ecommerce platforms (e.g., websites, marketplaces).
- Optimize product listings, descriptions, and images to enhance visibility and conversion rates.
- Monitor pricing, promotions, and inventory levels across different platforms to ensure competitiveness and availability.
- Develop and implement social media strategies to increase brand awareness, engagement, and customer loyalty.
- Create and curate compelling content for social media platforms, blogs, and other online channels.
- Monitor social media conversations, respond to inquiries, and manage online reputation.
- Utilize analytics tools to track and analyze website traffic, user behavior, conversion rates, and other key performance indicators.
- Prepare regular reports on digital marketing activities, campaign results, and ROI.
- Provide insights and recommendations based on data analysis to optimize marketing strategies.
- Coordinate with internal teams (e.g., sales, product management) to align digital marketing activities with overall business objectives.
- Collaborate with external agencies, vendors, and partners to execute digital marketing initiatives effectively.
- Stay up to date with industry trends, emerging technologies, and best practices in digital marketing.

**Requirements**:

- Bachelor's degree in marketing, advertising, communications, or a related field.
- Minimum of 2 years of experience in digital marketing, specifically in FMCG, ecommerce, and marketplace environments.
- Familiarity with ecommerce platforms (e.g., Shopify, Magento), online marketplaces (e.g., Amazon, eBay), and analytics tools (e.g., Google Analytics).
- Proficiency in content management systems (CMS) and social media management tools.
- Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
- Creative mindset with a keen eye for design and copywriting.
- Strong project management skills with the ability to multitask and meet deadlines.
- Excellent communication, collaboration, and stakeholder management skills.
- Up-to-date knowledge of industry trends, digital marketing strategies, and best practices.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)
- total work: 2 years (preferred)

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