Digital Marketing Executive

1 week ago

Coimbatore, India Helios Spectra Full time

We are seeking a skilled and experienced Digital Marketing Executive to join our dynamic team in Coimbatore.

As a Digital Marketing Executive, you will be responsible for planning, implementing, and managing various digital marketing campaigns to drive brand awareness, increase online visibility, and generate leads.

You will work closely with our SEO team to support various projects(UK based) and initiatives aimed at improving our online presence and driving organic traffic.

Title
- Digital Marketing Executive

Experience
- 2-3 years in relevant role

Location
- Coimbatore

Salary

Job Type
- Full time, onsite

**Key Responsibilities**:
Conduct keyword research to identify potential target keywords and optimize website content accordingly.

Assist in the development and implementation of SEO strategies to improve website rankings on search engines.

Perform on-page optimization tasks such as meta tag optimization, URL structuring, and content optimization.

Optimize website content and landing pages for search engines to improve organic rankings and drive traffic.

Support off-page optimization efforts, including link building, social bookmarking, and directory submissions.

Monitor and analyze website performance using SEO tools and provide regular reports on key metrics.

Collaborate with cross-functional teams, including content creators, and marketing professionals, to align SEO strategies with overall business goals.

Stay up to date with the latest digital marketing trends, technologies, and best practices, and implement them to optimize campaign performance and ROI.

**Requirements**:
Bachelor's degree in Marketing, Communications, or a related field.

Minimum of 2 years of experience in digital marketing, preferably in a similar role.

In-depth knowledge of various digital marketing channels, strategies, and tools.

Proficient in using digital marketing platforms.

Excellent written and verbal communication skills, with the ability to create compelling and engaging content.

Proven track record of managing successful digital marketing campaigns and achieving measurable results.

Creative thinking and problem-solving skills, with the ability to adapt to changing market trends and consumer behavior.

Proactive and self-motivated, with a willingness to learn and adapt to new technologies and trends.

Basic knowledge of wordpress is a plus.

**Salary**: From ₹25,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Digital marketing: 1 year (preferred)

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