Marketing Executive
2 weeks ago
**About StratSchool**
StratSchool is a new-age entrepreneurship enabler on a mission to make India the Global Startup Capital. We enable foundational academic institutions to transform their students to startup founders. We also partner with academic institutions, incubators, and government initiatives like StartupTN and EDII to deliver high-impact entrepreneurship programs.
**Role Overview**
We are seeking a **Marketing Executive** who can build visibility for StratSchool, drive student engagement, and support program sales through content, PR, and campaigns.
**Key Responsibilities**
- **Brand & PR**: Promote StratSchool and partner colleges through press releases, blogs, and media tie-ups.
- **Content & Social Media**: Create and manage posts across LinkedIn, Instagram, YouTube, and other platforms (reels, carousels, blogs, podcasts).
- **Campaigns**: Run digital ads and promotional campaigns for webinars, EDII programs, and B2C cohorts.
- **Events & Webinars**: Support marketing activities for IGNITE launches, public bootcamps, and faculty panels.
- **Analytics**: Track performance metrics, optimize content and ad spend, and prepare reports for management.
**Desired Skills**
- Strong content writing and storytelling skills.
- Experience with Canva/Adobe tools for creatives.
- Familiarity with LinkedIn, Instagram, YouTube growth strategies.
- Basic knowledge of running Facebook/LinkedIn ad campaigns.
- Self-driven, creative, and comfortable working in a startup environment.
Pay: ₹25,000.00 - ₹40,000.00 per month
Work Location: In person
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