
Influencer Marketing Executive
1 week ago
**ABOUT सादा / SAADAA**
We are a direct-to-consumer (D2C) lifestyle brand. Our vision is to advocate the सादा / SAADAA way of living and make बेहतर / BETTER basics for everyone.
RAHOSAADAA #PEHNOSAADAA
Top 1% Shopify stores in India, we have been bootstrapped and profitable with industry-leading benchmarks, we have grown from a 100 sq. ft. garage to now a 150+ people team within 4 years.
**ROLE OVERVIEW**
We are looking for an **Influencer Marketing Executive** who will help build, manage, and scale our influencer partnerships to drive brand awareness and connect with our audience authentically. You will identify relevant creators, coordinate collaborations, and ensure impactful campaigns are delivered on time. This is an excellent role for someone passionate about social media, content, and building genuine brand relationships.
**WHAT WILL YOU BE RESPONSIBLE FOR?**
- Identify, shortlist, and onboard influencers and creators aligned with the brand’s values.
- Negotiate deliverables, timelines, and budgets for collaborations.
- Coordinate campaign briefs, contracts, and product shipments.
- Track and monitor influencer content to ensure timely posting and alignment with guidelines.
- Maintain and update a database of influencer partners and campaigns.
- Measure performance and impact of influencer campaigns; share learnings with the team.
- Research new trends, platforms, and creator communities.
- Assist in brainstorming creative campaign ideas with the marketing and content teams.
- Build and nurture long-term relationships with influencers and their managers.
**WHO YOU ARE**
- 0-3 years of experience in influencer marketing, social media, PR, or digital marketing.
- Familiarity with Instagram, YouTube, and other social platforms.
- Good communication and negotiation skills.
- Organised, proactive, and able to manage multiple campaigns simultaneously.
- Creative eye and interest in content trends and pop culture.
- Strong follow-up skills and attention to detail.
- Comfortable using Excel, Google Sheets, or basic influencer management tools.
- Eager to learn and experiment with new ideas.
**WHY BE A PART OF सादा / SAADAA?**
- Do you feel out of place in a world full of unnecessary complexities?
- Do you find joy in little things?
- Are you an avid reader with a curiosity for understanding how things work and how we got here?
- Do you believe life is simple and people around you are focusing on the wrong things?
- Are you excited by the idea of learning new things or solving problems with the simplest solutions?
If the answer to all the above questions is yes, you are in the right place.
The world is full of unnecessary complexities, & we, as humans, do not understand the burden of unconscious consumption.
We at सादा / SAADAA believe simplicity with better basics is the way to live a fulfilling life.
**WHAT DO WE OFFER?**
- A team of empathetic problem solvers
- Growth path to becoming a leader
- An opportunity to drive meaning with products
- A culture of continuous learning
- Freedom: freedom to explore, fail, and learn
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