Digital Marketing Expert

2 days ago

Vaishali Nagar Jaipur Rajasthan, India softtech management solutions Full time

**Job Title**: Digital Marketing Expert

**Location**:
Vaishali Nagar, Jaipur (Onsite)

**Industry**:
Property/Real Estate

**Salary**:
₹25,000 to ₹40,000 per month (Based on skills and interview performance)

**Job Type**:
Full-time

**Required Skills**:
**Core Skills**:

- SEO (Search Engine Optimization)
- SEM (Search Engine Marketing) and PPC (Pay-Per-Click)
- Content Marketing
- Social Media Marketing
- E-commerce Marketing
- Paid Media and Ad Platforms
- Conversion Rate Optimization (CRO)
- Technical Skills

**Analytical Skills**:

- Analytics and Data Interpretation
- Marketing Automation Tools

**Creative Skills**:

- Creative and Design Skills
- Copywriting

**Soft Skills**:

- Communication
- Adaptability
- Time Management
- Team Collaboration

**Roles and Responsibilities**:

- **Digital Strategy Development**:

- Design and implement comprehensive digital marketing plans tailored for the property industry.
- Align strategies with business goals to increase brand visibility and lead generation.
- **Search Engine Optimization (SEO)**:

- Conduct keyword research to optimize property listings and website content.
- Improve organic search rankings and drive traffic to the website.
- **Paid Advertising Campaigns (SEM & PPC)**:

- Manage PPC campaigns across platforms like Google Ads and Facebook Ads.
- Optimize campaigns to achieve the best ROI and attract property buyers.
- **Content Marketing**:

- Ensure all content is relevant and resonates with the target audience.
- **Social Media Management**:

- Plan and execute social media campaigns to engage audiences and showcase property listings.
- Monitor and respond to user interactions to build a strong online community.
- Use CRM tools to manage and analyze customer interactions.
- **Analytics and Reporting**:

- Track campaign performance using tools like Google Analytics and generate detailed reports.
- Use data insights to refine marketing strategies and improve lead quality.
- **Market Research**:

- Stay updated on property market trends and competitor activities.
- Identify new opportunities to enhance marketing effectiveness.
- **Lead Generation and Conversion Optimization**:

- Drive high-quality leads through online channels and optimize conversion paths.
- Collaborate with the sales team to align efforts for closing deals.
- **Collaboration and Coordination**:

- Work with cross-functional teams to create cohesive marketing strategies.
- Coordinate with designers, developers, and external vendors as needed.

Pay: ₹25,000.00 - ₹50,000.00 per month

Schedule:

- Day shift

**Experience**:

- Digital Marketing Expert: 2 years (required)

Work Location: In person

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