SEO Executive

2 weeks ago

Nagpur Maharashtra, India Imborn Digital Full time

We are seeking a highly motivated and results-oriented SEO Executive to join our dynamic marketing team.

This role requires a data-driven approach, excellent analytical skills, and a passion for staying ahead of the latest SEO trends.

**Responsibilities**:

- **Keyword Research & Analysis**:

- Conduct in-depth keyword research using various tools (e.g., Google Keyword Planner, SEMrush, Ahrefs) to identify relevant and high-volume keywords.
- Analyze competitor keyword strategies and identify opportunities.
- Perform keyword mapping and assign keywords to relevant pages.
- **On-Page Optimization**:

- Optimize website content (including titles, meta descriptions, headings, and image alt text) for search engines.
- Improve website structure and internal linking to enhance user experience and search engine crawlability.
- Optimize website speed and mobile-friendliness.
- **Off-Page Optimization**:

- Build high-quality backlinks from reputable websites.
- Develop and execute link-building strategies (e.g., guest blogging, outreach, influencer marketing).
- Monitor and analyze backlink profiles and identify any potential risks.
- **Technical SEO**:

- Troubleshoot and resolve website technical SEO issues (e.g., broken links, crawl errors, indexation problems).
- Implement schema markup and other structured data to improve search engine visibility.
- **Reporting & Analysis**:

- Track and monitor key SEO metrics (e.g., organic traffic, keyword rankings, conversion rates).
- Generate regular reports on SEO performance and provide actionable insights.
- Analyze website traffic data to identify areas for improvement.
- **Stay Updated**:

- Keep abreast of the latest SEO trends, algorithms, and best practices.
- Attend industry events and webinars to enhance knowledge and skills.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
- 2+ years of experience in SEO, with a proven track record of success.
- Strong understanding of search engine algorithms and best practices.
- Expertise in keyword research and analysis tools.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Proficient in Microsoft Excel or Google Sheets.
- Experience with website analytics tools (e.g., Google Analytics, Google Search Console).
- Experience with SEO platforms (e.g., SEMrush, Ahrefs) is a plus.

**Skills**:

- SEO
- Keyword Research
- On-Page Optimization
- Off-Page Optimization
- Technical SEO
- Google Analytics
- Google Search Console
- Data Analysis
- Reporting
- Communication
- Teamwork

Pay: ₹12,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Nagpur, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (required)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

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