Gm Marketing

1 week ago

Ludhiana Punjab, India AP Estate Center Full time

**1. Corporate Brand Management**:
**Brand Manual**:

- Design and deliver Brand Manual for consistent messaging. - Exercise complete control over branding, ensuring consistency across all mediums. - Implement strategies for enhanced brand recognition and market presence.
- **CSR Activities and Branding**:

- Lead CSR activities, integrating effective branding efforts. - Strategize gifting initiatives for client relationship enhancement.
- **Corporate Campaign**:

- Drive brand awareness by strategically plan and execute festival/event-based branding initiatives (offline &online both -time to time). Oversee digital marketing campaigns as well.
- **Project Launch/Events and Lead Generation**:

- Lead planning and execution of project launches and events. - Strategize lead generation initiatives. - Ensure consistency in messaging across presentations and brochures.
- **Corporate presentations -**as and when required by group.
- **Compliances**:

- Manage compliances for Group websites and public marketing documents. - Ensure trademark and copyright compliance.

**2. Ongoing Project Marketing**:

- Formulate marketing strategies and plans for each ongoing project.
- Develop and manage marketing budgets for ongoing projects.
- Influence consumer behaviour for each project to optimize sales via offline and online media.
- Ensure consistency in project signage and messaging.
- Plan strategic placement of signage and branding.
- Execute PR and engagement activities.
- Regularly update and improve leasing and sales marketing materials, both online and offline presentations, while ensuring alignment with the latest industry trends and company offerings

**3. Delivered Project Marketing**:

- Provide monthly review reports on branding standards at delivered projects.
- Implement corrective measures for corporate branding hygiene.
- Control marketing budgets for delivered units.
- Execute PR and engagement activities for sustained consumer interest.
- Regularly update and improve leasing and sales marketing materials, both online and offline presentations, while ensuring alignment with the latest industry trends and company offerings

**4. Tie-ups with Govt Bodies**:Identify new and strategic locations and establish tie-up with govt bodies for branding purpose and to increase reach of Group. Concept and budget planning for such locations and maintenance of such locations

**5.Public Relations and Media Management**:Cultivate and maintain relationships with media outlets. Direct the creation of impactful press releases and oversee public relations activities.

1 **Oversee end-to-end events management,**ensuring seamless execution of all marketing-related events. Evaluate the success of events based on predetermined objectives.

2 **Channel Partner Branding**:Develop and execute branding strategies to enhance the visibility and reputation of channel partners. Develop and implement strategies for lead generation and conversion.

3 Develop and implement strategies to generate high-quality leads. **Collaborate closely with the sales team to optimize lead nurturing processes and improve conversion rates.**

4 **Leadership and Team Management**:Effectively lead and manage the marketing team.

5 **Monthly MIS Report**:Provide a comprehensive Monthly (MIS) report.

Pay: ₹180,000.00 - ₹250,000.00 per month

**Benefits**:

- Health insurance
- Leave encashment
- Provident Fund

Schedule:

- Day shift

Work Location: In person

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