Social Media Executive

2 weeks ago


Bengaluru, India TIGTSOFT Full time

SOCIAL MEDIA MANAGER

Analyze Campaign Requirements

Identify the Right Targeting Methods

Monitor budget and adjust bids to gain better ROI

Prepare Ad Content and Coordinate with Graphics designing team for Creatives

Create Campaign Strategy

Track KPIs to assess performance and pinpoint issues

Setup Campaign & Optimise Campaigns

Suggest and develop new campaigns across multiple channels

Generate and Share Reports

Assist in the management and tracking of keyword bids, expenditure caps, and other primary account metrics.

Maintain partnerships with PPC ad platforms and vendors

Monitoring financial data & Managing PPC profiles on Google AdWords, and Yahoo, Bing, and other search sites if required.

Find & Implement ways to reduce the risk of click fraud

Responsible for handling PPC, CPC, and CPA Marketing campaigns for customers. S/he should be able to easily recognize and endorse projects that can lead to the goals and progress of the company campaigns.

Manage and retain keyword list updates & Provide ideas for creative copywriting.

Participate in forming effective paid search strategies

Track and compare search results and search success through primary search channels.

Familiar with Google Analytics and remarketing

Social Media Marketing Specialist across the Digital marketing team.

S/he should be able to generate enough genuine likes and followers across all platforms

Roles & Responsibilities

Experience required
- 3 Years and above

Mobile marketing

Will be responsible for getting Genuine followers and likes across all platforms

Will be responsible for developing and implementing our Social Media strategy in order to increase our online presence.

Generating quality leads

Should and must have the knowledge of making the brand more visible and increasing the reach to trusted and targeted audience

Stay up to date with the latest social media best practices and technologies

Work with copywriters and designers to ensure content is informative and appealing

Understands the targeted audience for each social channel

Understand the target of an audience of multiple different domains such as E-Commerce, Product based & Service based Industries, FMCG, etc.

Monitor user engagement and suggest content optimization

Good writing skills (Manage and oversee social media content)

Optimize spending and measure performance based on ROIs and KPIs

Measure the success of every social media campaign

Experience with doing audience and buyer persona research

Familiar with trending hashtags

Familiar with banners designing (optional)

**Salary**: ₹10,862.44 - ₹25,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Koramangala, Bengaluru - 560095, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 2 years (required)
- total work: 3 years (required)

License/Certification:

- Digital marketing (preferred)



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