
Digital Marketing Executive
2 days ago
**Experience: 2-3 Years**
We are looking for a Social Media Marketing and PPC Expert with thorough knowledge of Google AdWords, Facebook ads, and LinkedIn ads, along with a good grip on Google Analytics, and ad optimization.
**Responsibilities**
Identifying target audiences, and developing marketing plans to achieve specific objectives via Paid campaigns on Google ads, FB ads, LinkedIn ads, and other relevant channels.
Working in collaboration with the designers, copywriters, and developers for designing campaign images, creating ad copies, and developing landing pages respectively.
Experience in B2B Industry a Plus
Measuring and tracking the performance of PPC campaigns using Google Analytics and other analytics tools.
Planning, creating, and managing digital marketing campaigns on LinkedIn ads.
Analyzing the campaigns, and optimizing them to improve the ROAS.
Managing social media platforms.
Responsible for the growth of social media channels.
Engaging with the audience across social media channels.
Develop social media strategy.
Assess the performance of our advertising campaigns and events.
Analyze market trends and identify new opportunities and challenges.
**Requirements**:
Excellent understanding of digital marketing concepts.
Strong creative and analytical skills.
Minimum 2 years of experience in paid marketing.
Good knowledge of all different digital marketing platforms.
Excellent communication skills.
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