Digital Marketing

4 days ago

Bengaluru, India ELV Projects Full time

We are looking for an experienced and result-driven Digital Marketing Strategist to join our marketing team. As a Digital Marketing Strategist, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.

If you’re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you.

Ultimately, you should be able to effectively connect our brand with our online customers.

**Your responsibilities**:

- Build, plan and implement the overall digital marketing strategy
- Manage and train the rest of the team
- Manage all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage digital marketing budget
- Oversee all the company's social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan
- Motivate digital marketing team to achieve goals
- Monitor competition and provide suggestions for improvement
- Build strong clients relationships through social media interaction
- Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
- Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
- Identify advertising needs
- Stay up to date with latest technology and best practices
- Create integrated and cost effective digital strategies.
- Map out how digital assets will be optimized for business results.

**Skill sets/Experience we require**:

- 4-5 years of experience as a Digital Marketing Strategist or similar role
- 3 plus years of experience in developing and implementing digital marketing strategies
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- Hands on experience with SEO/SEM, Google Analytics and CRM software
- Experience implementing and optimizing Google Adwords campaigns
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Familiarity with web design and HTML
- Strong analytical and project management skills

**Pedigree**:

- Bachelors’ degree in Advertising, Marketing, Communication Science or equivalent

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