Marketing Executive
5 days ago
**About Us**
Photojaanic’s purpose is to help enrich our customer’s lives through customized and personalized products. We are a part of New Vision, and have been building and operating digital imaging businesses for over 15 years.
We are a “full-stack” business. We produce our own products, market them, and manufacture them ourselves. This lets us maintain higher quality standards, faster product agility, and lower costs. Our head offices are in Goa and Singapore, but many of our team members work remotely. We base decisions on data and what’s right for the customer.
At Photojaanic, we strive to build a caring, customer-centric, and innovative culture. We aim to build a culture that fosters friendliness and teamwork; humility and open-mindedness; curiosity, learning and personal development.
**Job Profile**
We’re looking for a full time Marketing Executive who has a passion for custom and personalized products, and creative industries such as photography, publishing, fabric/têxtile, stationery, toys, etc.
You’ll be responsible for helping us make products and product-educational content that our customers will find valuable and love. You’ll be working in our Marketing team on product and content requirements and development, focused on data-driven keyword, social media and SEO-based research. You’ll also work on marketing communications and product marketing material including webpages, and product creative.
**Responsibilities**
- Research and identify potential Products, features opportunities and ideas.
- Create requirements for new Products based on competitor and market research for our Brand Stores and Services.
- Conduct market analysis and analyze products, apps and creative assets opportunities
- Research and identify educational-content topics that are interesting and useful for our Brands audience ( Ezycreate, Photojaanic, Tinyko ).
- Write content, such as blog posts, guides, infographics, guest posts, scripts, etc.
- Maintain a consistent brand tone and style as per branding Guidelines.
- Ensure that content contains sufficient keywords for search engine optimization
- Collaborate with the SEO and creative team for topics research and creatives to executive the Contents for final approval and go live.
- Write marketing copy and coordinate with Graphic Designers and Photographers as required.
**Qualification**
- Freshers or 1-2 Years experience in Product/Services Development, Content & SEO marketing
- Passion for Photography, educational content.
- Passion for new product research and development.
- Passion for Content research and blogs.
- Good communication skills in English
- Solution oriented and self-driven
Schedule:
- Day shift
- Fixed shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Photography: 1 year (preferred)
- content research: 1 year (preferred)
- products and services: 1 year (preferred)
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