Social Media Associate

1 week ago


Lower Parel Mumbai Maharashtra, India Dextrasys Technologies Pvt Ltd Full time

**Roles and responsibilities**:

- Strategize along with the team to curate and create good content for all SM channels with the intent to increase viewership and engagement (Twitter/Instagram/Facebook/LinkedIn/YouTube/Potentially Podcast)
- Create reels, animations, videos, and graphical content as per brand guidelines and trends suited to the sector.
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Manage paid promotion across SM channels, plan the budget, and target.
- Manage performance marketing strategies and analyze data to improve results
- Perform research on current benchmark trends and audience preferences
- Analyze SM data, suggest means to optimize content and to further increase apt viewership as per brand target audience
- Collaborate internally across teams to ensure brand consistency
- Train internal teams on social media strategy in order to maintain a cohesive brand strategy across social media
- Liaise with industry experts and like-minded brands to curate and execute influencer campaigns, Twitter chats, polls, authored articles, interviews, etc.

Pay: ₹20,000.00 - ₹38,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person


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