Content Strategist

2 weeks ago


Aluva, India Talent Basket Full time

Role: Content Strategist

Years of Experience: 3 years

Salary Bracket: 4L onwards.

Gender: Female

Location: Desom (Aluva), Kerala

**Job Type**: Full Time (Mon to Sat, 9 AM to 6 PM)

**Responsibilities**:

- Strategize, plan, and execute interesting & unique content concepts that meet business

objectives across online media platforms.
- Plananddevelop the editorial monthly calendar and coordinate publishing schedules
- Planandmanagetheteam’s daily workflow, ensuring efficient and timely execution of

projects.
- Crafyandscript compelling content for shoots, manage coordination with other

departments or team members
- Liaise with designers for timely creative edits, ensure seamless teamwork
- Streamline feedback and approval processes with management to enhance content

effectiveness
- Performextensive research to gain knowledge of customer persona, trends, etc.
- Strategize content pillars and sub-pillars.
- Overseethedaily operations of the content team, ensuring optimal productivity and

adherence to timelines.
- Conductcontent audits to track and calculate content ROI
- Regularly improvise content quality, delivery, and performance
- Prepareweekly and monthly reports on performance
- Maintainandupdate content repositories with approved assets, re-posts, UGC, and

influencer materials for company-wide use.
- Partner with the Social Media team to execute timely posting of all content as per the

content calendar.
- Deliver targeted content as required for marketing campaigns on various platforms.

**Requirements**:

- Excellent writing, editing, and verbal communication skills.
- Atleast 3years of experience in copywriting
- Strongunderstanding of content marketing and social media platforms.
- Proventrack record of developing successful content strategies
- Creative thinker and Analytical abilities to spot patterns and trends
- Strongattention to detail with time management and organizational skills
- Strongwritten and verbal communication skills (English & Malayalam)
- Positive attitude & ability to work collaboratively in a dynamic team
- Ability to work independently and manage multiple tasks with ease.
- Leadership qualities

Preferred:

- Bachelor's degree in communications, public relations, marketing, or a related field.
- Relevant industry experience (Automotive)
- Knowledgeofdigital marketing, social media, SEO, SEM, and other digital marketing

techniques.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Language-English + Malayalam

Pay: From ₹400,000.00 per year

Schedule:

- Day shift

Application Question(s):

- How much %the JD match with your profile?
- Notice period?
- ECTC?

**Education**:

- Bachelor's (preferred)

**Experience**:

- Copywriting: 3 years (preferred)
- total work: 3 years (preferred)

Work Location: In person