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Jr. Digital Marketing Executive

3 weeks ago

Prahlad Nagar Ahmedabad Gujarat, India ICON TECHSOFT PVT. LTD. Full time

**Summary**

We're seeking a highly motivated and detail-oriented Jr. Digital Marketing Assistant to join our growing team. In this role, you'll play a vital role in supporting our digital marketing efforts across various channels. You'll have the opportunity to learn from industry experts, gain valuable hands-on experience, and contribute to the success of our digital marketing campaigns.
- **Responsibilities**:_
- Assist with the development and execution of paid advertising campaigns across platforms like Google Ads, Social Media Ads, and Video Ads.
- Work with analytics tools like Google Analytics and Google Search Console and Google Tag Manager to monitor campaign performance, identify trends, and recommend data-driven changes to optimize results and generate reports.
- Collaborate with designers to create engaging graphics, info graphics, and other visual content for marketing campaigns.
- Assist in developing and executing digital marketing strategies (This could involve researching target audiences, competitor analysis, and brainstorming creative campaign ideas.)
- Manage social media accounts, including content creation, scheduling, and boost engagement.
- Support SEO efforts by researching keywords, assisting with on-page optimization, and building backlinks.
- Contribute to content marketing initiatives by assisting with content creation and promotion.
- Gain experience with industry-leading tools like SEMrush, Viralpep, and the RankMath plugin for WordPress.
- Stay up-to-date on the latest digital marketing trends and best practices.
- Assist with other digital marketing tasks as assigned.
- **Qualifications**:_
- Strong understanding of digital marketing principles and concepts
- Eagerness to learn and a passion for exploring new digital marketing tools and tactics
- Excellent written and verbal communication skills
- Strong organizational skills and the ability to manage multiple tasks simultaneously
- Detail-oriented and proactive with a keen eye for accuracy
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Experience with Google Analytics, Search Console, Google Tag Manager or similar analytics tools is a must
- Experience with paid advertising platforms (Google Ads, Social Media Ads)
- Experience with social media management tools (Hootsuite, SproutSocial)
- Experience with SEO tools (SEMrush, Ahrefs, Screaming Frog)
- Experience with content management systems (WordPress) and SEO plugins (RankMath, Yoast)
- Experience with design tools like Canva (for creating basic graphics and visuals) will be a plus

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Monday to Friday

**Experience**:

- total work: 1 year (preferred)

Work Location: In person