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Google Ads

2 weeks ago

Delhi Delhi, India KNN SYNDICATE Full time

**Key Responsibilities**:

- **Google Ads Campaign Management**:

- Set up, manage, and optimize Google Ads campaigns with a focus on ROI and profitable arbitrage opportunities.
- Research and select keywords that can drive quality traffic at a low cost.
- Create and refine ad copy, bid strategies, targeting options, and landing pages to maximize campaign performance.
- **Traffic Arbitrage**:

- Identify arbitrage opportunities where paid traffic from Google Ads can be purchased at a lower cost and directed to destinations that generate higher returns (e.g., affiliate offers, e-commerce stores, or other monetized pages).
- Monitor and analyze traffic sources and their performance in real-time, adjusting bids, ads, and keywords as needed to maximize profitability.
- **Optimization & Reporting**:

- Continuously analyze and optimize Google Ads campaigns, adjusting bids, ad copy, targeting, and landing pages to improve conversion rates and reduce cost-per-acquisition (CPA).
- Develop and implement A/B testing strategies for ads, keywords, and landing pages.
- Provide detailed reports on campaign performance and ROI, making data-driven recommendations for improvements.
- **Budget Management**:

- Manage and allocate advertising budgets effectively, ensuring that each campaign delivers maximum return on investment.
- Continuously monitor and refine bidding strategies to ensure cost-effective traffic generation.
- **Data Analysis & Trend Identification**:

- Analyze performance data and identify trends, insights, and opportunities for further growth.
- Track key performance indicators (KPIs) like cost-per-click (CPC), click-through-rate (CTR), cost-per-conversion, and conversion rate.
- **Cross-Platform Integration**:

- **Compliance & Best Practices**:

- Stay up-to-date with the latest Google Ads policies, digital marketing trends, and industry best practices.
- Ensure all campaigns comply with Google’s advertising policies and guidelines.

**Skills & Qualifications**:

- **Experience**:

- Proven experience in managing Google Ads campaigns, preferably in the context of online arbitrage or paid media arbitrage.
- Strong understanding of Google Ads metrics and campaign structures (Search Ads, Display Network, Remarketing, etc.).
- Experience with A/B testing and data-driven decision-making.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person