Digital Marketing

21 hours ago


Salt Lake Kolkata West Bengal, India SB Infowaves Full time

A **Digital Marketing Manager PPC Expert**is responsible for developing, implementing, and managing marketing campaigns that promote a company's products or services online.

**Job description**:
**Key Responsibilities**:

- Manage and optimize paid digital advertising campaigns, including Google AdWords, Facebook Ads, and LinkedIn Ads.
- Monitor and analyze website analytics and KPIs to track the performance of digital marketing campaigns and optimize accordingly.
- Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative strategies to drive results.
- Manage relationships with external vendors, agencies, and partners to support digital marketing initiatives.

**Qualifications**:

- Bachelor's degree in marketing, Business Administration, or related field; Master's degree preferred.
- Years of experience in digital marketing, with a proven track record of developing and implementing successful digital marketing campaigns.
- Experience managing paid advertising campaigns on platforms such as Google AdWords, Facebook Ads, and LinkedIn Ads.
- Proficiency in web analytics tools, such as Google Analytics, and experience using data to drive decision-making.
- Excellent communication and collaboration skills, with the ability to work cross-functionally and manage multiple projects simultaneously.
- Strong analytical skills and attention to detail, with the ability to analyze data, identify trends, and optimize performance.

Pay: ₹25,000.00 - ₹40,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

**Experience**:

- Digital marketing: 2 years (preferred)
- PPC: 2 years (required)

Work Location: In person



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