Content Writer

Job Title: Content Writer

Company: Style Junkiie Apparel Pvt Ltd

Location: [Insert Specific Location in Mumbai, e.g., Andheri, Lower Parel]

About Style Junkiie Apparel Pvt Ltd:
Style Junkiie is a vibrant and rapidly growing apparel company dedicated to [Insert a brief,

compelling description of the brand's style and target audience, e.g., empowering young

women through trendy and affordable fashion, crafting high-quality and sustainable everyday

wear, offering unique and expressive clothing for the modern individual]. We pride ourselves

on our [Mention key company values or culture aspects, e.g., creative spirit, customer-centric

approach, fast-paced and collaborative environment]. As we continue to expand our online

presence and brand voice, we are seeking a talented and passionate Content Writer to join our

dynamic team.

Job Summary:
As a Content Writer at Style Junkiie, you will be instrumental in shaping our brand narrative and

engaging our target audience through compelling and informative written content. You will be

responsible for creating a wide range of content across various platforms, including our

fashion trends, and the ability to adapt their writing style to different audiences and platforms.

**Responsibilities**:

- Website Content: Craft engaging and SEO-friendly website copy, including homepage

content, category descriptions, landing pages, and brand storytelling.
- Blog Content: Develop informative and engaging blog posts on fashion trends, styling

tips, brand stories, behind-the-scenes glimpses, and other relevant topics to drive traffic

and engagement.
- Product Descriptions: Write clear, concise, and persuasive product descriptions that

highlight key features, benefits, and style notes to drive sales.
- Social Media Content: Create captivating captions, stories, and other written content

for various social media platforms (e.g., Instagram, Facebook, Pinterest) that align with

our brand voice and engage our followers.

campaigns, product launches, and customer engagement initiatives.
- Marketing Materials: Assist in creating content for marketing collateral such as

lookbooks, brochures, and advertisements (as needed).
- SEO Optimization: Conduct keyword research and implement SEO best practices to

ensure content is discoverable and drives organic traffic.
- Brand Voice Consistency: Maintain a consistent brand voice and tone across all written

content.
- Content Calendar Management: Collaborate with the marketing team to plan and

execute the content calendar.
- Research and Trend Analysis: Stay up-to-date on the latest fashion trends, industry

news, and competitor content to inform content strategy.
- Editing and Proofreading: Ensure all written content is error-free, grammatically

correct, and adheres to brand guidelines.
- Collaboration: Work closely with the marketing, design, and e-commerce teams to

ensure content aligns with overall marketing objectives.
- Performance Monitoring: Track and analyze content performance to identify areas for

improvement and optimize future content creation.

Qualifications and Skills:

- Bachelor's degree in Journalism, English, Marketing, Communications, Fashion

Merchandising, or a related field.
- Proven experience (minimum [Specify number, e.g., 2-3] years) as a Content Writer,

preferably within the fashion or e-commerce industry.
- Excellent writing, editing, and proofreading skills with a strong command of the English

language.
- Ability to adapt writing style to different audiences and platforms.
- Strong understanding of fashion trends, terminology, and the online retail landscape.
- Familiarity with SEO principles and keyword research.
- Experience with social media platforms and best practices for content creation.
- Excellent research and analytical skills.
- Ability to work independently and as part of a team.
- Strong organizational and time-management skills with the ability to meet deadlines.
- Creativity and a passion for storytelling.
- Familiarity with content management systems (CMS) and other relevant marketing tools

is a plus.

**Job Types**: Full-time, Permanent

Pay: From ₹30,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- Morning shift
- Weekend availability

Supplemental Pay:

- Performance bonus

**Experience**:

- Content writing: 2 years (required)

**Language**:

- English (required)

Shift availability:

- Day Shift (required)

Work Location: In person

Expected Start Date: 12/05/2025