Digital Marketing Executive

6 days ago

Kovilambakkam Chennai Tamil Nadu, India Vibrace Technologies Full time

**Job Title**: Digital Marketing Executive

**Job Summary**:
**Key Responsibilities**:

- Plan and execute **digital marketing campaigns** across multiple channels (Google Ads, Meta Ads, Instagram, LinkedIn, etc.).
- Manage and optimize **social media accounts** to improve engagement and brand presence.
- Create and manage **SEO and SEM strategies** to increase organic and paid traffic.
- Develop, schedule, and publish engaging **content (text, image, and video)** across digital platforms.
- Monitor and analyze campaign performance using tools like **Google Analytics**, **Search Console**, and **Meta Business Suite**.
- Conduct **keyword research**, optimize website content, and monitor backlinks.
- Coordinate with the design and content teams to produce creative marketing materials.
- Stay up to date with the latest **digital marketing trends, tools, and best practices**.
- Prepare and present **performance reports** and insights to management.

**Required Skills & Qualifications**:

- Proven experience as a **Digital Marketing Executive** or similar role (atleast 1 year).
- Strong understanding of **SEO, SEM, Google Ads, and social media marketing**.
- Proficiency in **Google Analytics**, **Google Ads Manager**, and **Meta Ads Manager**.
- Basic knowledge of **graphic design tools** (Canva, Photoshop) and **video editing** (optional).
- Familiarity with **WordPress**, **Shopify**, or other CMS platforms.
- Excellent **communication and analytical skills**.
- Ability to work independently and manage multiple projects simultaneously.

Immediate opening

**Job Types**: Full-time, Permanent

Pay: ₹12,000.00 - ₹25,000.00 per month

Work Location: In person

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