Ecommerce Site Merchandiser

2 days ago

Mumbai Maharashtra, India Customer Capital Full time

**Senior Site Merchandiser - E-commerce**

**Location**: Mumbai

**About Us**:
We are a dynamic multi-category, multi-brand **e-commerce platform**, exclusively designed for **bank customers to shop using their loyalty/reward points**. With a focus on user experience, secure commerce, and tailored product discovery, we are redefining how customers redeem their rewards across categories like electronics, fashion, lifestyle, travel, and more.

We’re looking for a **Site Merchandiser with 7-8 years of e-commerce experience** who can bring both **creative vision and data-backed strategy** to life on our platform.

**What You’ll Do**:

- **Strategize and execute** on-site merchandising plans to drive engagement, conversions, and seamless journeys across CLPs, PLPs, and PDPs
- Create **mind maps, sitemaps, journey flows, and visual boards** for campaigns, categories, and loyalty-specific promotions
- Lead the **site experience calendar**—plan and execute yearly, quarterly, monthly, and daily content updates across key touchpoints
- **Collaborate** with category, marketing, creative, and design teams to ensure brand-aligned, effective messaging across the site
- Manage **end-to-end page communication**—from banners and badges to headlines and CTAs—across all internal pages (IPS)
- Work closely with **Product & Tech teams** to test, optimize, and implement new features; contribute to the **product roadmap** with data-driven suggestions
- Partner with BI and analytics teams to **define success metrics**, build conversion funnels, and deliver regular performance reports
- Ensure consistent experience for **loyalty point redemptions**, optimizing messaging and UX for bank customers

**What You Bring**:

- 7-8 years of experience in **e-commerce**, with strong exposure to **site merchandising and CX optimization**:

- Strong understanding of **multi-brand, multi-category platforms** and the nuances of **reward-based consumer behaviour**:

- Post-graduation/Master’s in Business, Marketing, Communications, or Media
- Deep familiarity with CLP, PLP, PDP structures and CMS tools
- Ability to think visually and strategically—creating sitemaps, user flows, and wireframes with ease
- Data-driven mindset—comfortable with **metrics, analytics, and BI tools**:

- Creative, organized, and agile—adept at working in cross-functional, fast-paced environments
- Strong aesthetic sense and a keen eye for design and content alignment
- Excellent **communication, critical thinking, and stakeholder management skills**

**Tools & Skills**:

- Advanced proficiency in **Microsoft Office Suite**:

- Comfortable using **project management tools**, CMS platforms, **analytics dashboards,**heatmap tools, and design and workflow tools such as figma and lucidchart.
- Bonus: Exposure to **loyalty platforms**, fintech integrations, or bank-affiliated e-commerce programs
- Fluent in English; strong written and verbal communication is essential
- Ability to work in a fast paced dynamically changing start up environment

Pay: Up to ₹2,000,000.00 per year

**Benefits**:

- Flexible schedule
- Health insurance
- Provident Fund

Schedule:

- Day shift

Work Location: In person

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