IT PPC Executive- 4+yrs Exp. Wfo
1 week ago
**Roles and Responsibilities**:
- Plan, create, and manage PPC campaigns across a variety of channels
- Keyword research and management to optimize bids (add PPC keywords and negative keywords)
- Optimize bidding at keyword, placement, device, geographic, demographic, and other levels
- Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
- Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates
- Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients analyzing trends, goals, opportunities, and other key performance indicators
- Stay on top of search engine and PPC industry trends
**Skills**:
- Experience with Google Analytics, Google AdWords, and Facebook Business
- Functional experience with all channels of Social Media
- Advanced knowledge of Microsoft Excel and PowerPoint
- Strong attention to detail
- Strong interpersonal skills, listening skills, and an articulate presenter
- Creative Thinking
- Analytical skills
- Research and problem solving skills
**Salary**: ₹35,000.00 - ₹55,000.00 per month
Schedule:
- Day shift
- Morning shift
Ability to commute/relocate:
- Mohali - 160062, Punjab: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 1 year (preferred)
**Speak with the employer**
+91 9779772610
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