Sales Executive Retail

5 days ago


Coimbatore Tamil Nadu, India Sika Full time

**Company Description**
Sika is a specialty chemicals company with a leading position in the development and production of systems and products for bonding, sealing, damping, reinforcing, and protecting in the building sector and motor vehicle industry. Sika has subsidiaries in 101 countries around the world and manufactures in over 300 factories. Its more than 27,500 employees generated annual sales of CHF 10.49 billion in 2022.
**Job Description** Title**: Sales executives / Assistant Manager - Retail

**Department**:Retail - Distribution

**Location**: Coimbatore

**Reports To**: Regional Manager - Retail

**Vacancy**: 4

**Overview**:
An inspired self-starter and able to drive sales growth. Ultimately, a top-notch sales executive should be able to build rapport with customers and close sales Promoting new products and any special deals. Advising customers about delivery schedules and after-sales service. Recording orders and sending details to the sales office. Giving feedback on sales trends.

**Duties and Responsibilities**

**Key Responsibilities**
- To fulfil and achieve distribution and sales objectives for key brands in the on-trade channel by successful implementation of sales strategies and plans
- To ensure full compliance of sales, price management, promotion and merchandising

Distribution
- To ensure distribution objectives for specific SKUs are achieved as per sales plan
- Focus on driving sales in Hardware, Paints, Cement & Sanitary channels
- To ensure a high standard of presence and merchandising for key products in the trade
- To ensure target price levels for both trade and consumers are implemented

Promotions
- Identify target outlets, negotiate and implement promotional activities at the highest possible standard
- Feedback and evaluation of results for sales and marketing management’s review

Control
- To recommend appropriate level of credit and duration to trade accounts as per standard policies and procedures
- To ensure collection through pro-active evaluation and management of receivables in order to achieve collection target as set by sales management

Trade Relationships
- Develop and maintain amiable win-win relationship with the Distributors, Sub Distributors, PoS
- Manage and improve performance of assigned trade accounts

Sales Management
- To achieve the following core KPIs
- Monthly sales target volume
- Increase point of sales ( PoS )
- Evaluate outlet date, call targets and trade information on regular basis to drive improvement on sales efficiency

**Requirements**:

- Graduate in any stream / MBA Sales & marketing
- 4 + years of sales experience in FMCG companies, Building materials such as CC, Paint, Cement etc.
- Experience Construction Chemicals would be preferred
- Good in english & local language
- Excellent interpersonal skills and an outgoing personality
- Possess an analytical and logical thinking process
- Disciplined approach to management of people and work
- Computer skills - MS office & CRM
- Ability to work under pressure to deliver target within tight deadlines
- Creative problem solving
- Strong team player

**Soft skills**
- Strong communication and interpersonal skills
- Ability to build and maintain relationships with partners and stakeholders
- Results-driven and self-motivated
- Ability to adapt to changing market conditions and customer needs

**Qualifications/Experience**:
**Education**:Graduate / MBA ( Sales & Marketing ) with professional experience of minimum 4+ years in relevant industry.

Knowledge of Sales & Marketing mainly in Paints or adhesives or similar industries & retail channel is must.

**Competencies/ Functional**

Self-starter with strong hands-on approach, presentation & pragmatic problem solving skills.

A ) Marketing sense : adequate marketing demand, analysis & survey, business model, marketing activities & promotions & contribution to sales

**Behavioral**

Innovative & high level of self-motivation, a team player
**Qualifications** Education**:Graduate / MBA ( Sales & Marketing ) with professional experience of minimum 4+ years in relevant industry.



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